
Why Unique Reach Matters: The New Top 10 Global Media Companies
Sep. 12, 2019
Tubular Labs and the GVMA released new metrics to set a standard audience measurement across social video, similar to Nielsen TV ratings.
Read MoreDiscover the success metrics that really matter in the video ecosystem. Define and measure your own view and engagement rates as well as your competitors.
Oct. 24, 2019
Sep. 12, 2019
Tubular Labs and the GVMA released new metrics to set a standard audience measurement across social video, similar to Nielsen TV ratings.
Read MoreMay. 12, 2019
Tubular has launched new features that instantly surface insights to help you dominate in digital video. Now you can compare video metrics by platform, creator type, genre, duration, format, and other segmentations that matter most in driving optimal performance of your content.
Read MoreJan. 30, 2019
Tubular Labs is proud to announce a partnership with VICE, BuzzFeed, and Group Nine to form the Global Video Measurement Alliance, whose goal it is to establish a standardized measurement system for the global video and digital media industries.
Read MoreMar. 27, 2018
ATTN Media breaks down complex current affairs into snackable content that really resonates with their audience. We spoke to them about how data insights are critical to defining a winning digital video strategy.
Read MoreOct. 03, 2017
Successful video publishers are inverting the traditional “top down” approach that was driven by creative directors, and are instead internalizing their data-driven audience insights across wider teams.
Read MoreJul. 27, 2017
A new study not only discloses some critical data about how video rankings differ on Google and YouTube, it also shares strategic insights about the data to provide the reasons for those differences.
Read MoreOct. 17, 2016
We've already covered the online video metrics that matter for publishers, media companies, B2B, B2C, and Influencer marketers. Now we turn the spotlight on what type of metrics brand advertisers and their ad partners and agencies should be paying attention to.
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