A Look at Our Video Setup, Equipment, and Software Used for the ReelWeb [Creators Tip #45]

A Look at Our Video Setup, Equipment, and Software Used for the ReelWeb [Creators Tip #45]

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There have been a lot of questions recently regarding the setup in my new location in Cincinnati. In this week’s episode of Creator’s Tip we go through a behind the scenes look at some of the equipment and tips used each week to produce the Reel Web and Creator’s Tip video.

Here are the most common questions you guys asked recently:

1. How did you guys make that ReelSEO Logo Sting/Bumper?

How did you guys make that crazy cool logo stinger thing where the Reel SEO kind of bounces in and out?

For that we tapped into some connections we have and used the same person who made the Revision 3 intro logo, Eden Soto. That said, if you don’t have anyone who can do something like that or don’t have the budget for it, there are ways to accomplish the same thing. If you have Adobe After Effects then there are a lot of template sites out there where you can pay between $5-$25 for something that someone else has created and then customize it for your brand. You don’t need to have too much knowledge of After Effects to do this, you basically drop in your own logo, type in your text to replace what they have, render it out – if you want add audio and it’s complete.

If you don’t have After Effects, you can use Apple Motion to do this as well, or don’t use an intro at all.

After Effects and Motion Templates Used

2. What editing software do you use and why?

For editing, it used to be Final Cut Express, however, when the new version came out it was not as good as the original and instead switched over to Adobe Production Suite and now pretty much use Adobe Premiere Pro for editing all the videos.

As for why I now use Adobe Premiere Pro, it was kind of just a stepping stone process. It started with Windows Movie Maker back in 2006, then went to iMovie to Final Cut Express and then wanted to have Pro level features. The Professional Level Suite is mostly because I just like to keep learning new techniques and tricks, although to be honest, every time there is a switch to new software it also requires additional time to learn all of that particular software’s ins and outs so it does take me a lot longer to create a video the first time I use a new program, but I like the challenge and being able to have more information to share with you guys regarding other methods out there.

Video Software Products Mentioned

What kind of camera and set up do you use?

The camera is a Cannon 60D and then basically just stand back and talk to you guys. There is one key light and in the back there are two soft boxes and a light at the bottom. The lights illuminate the white sheet that hangs in the back.

Overall the setup is pretty basic. The ISO just needs to be set high enough (the current set up is at 320) with a shutter speed set at 100 and depth of field or F stop set at 2.8. You may need to experiment with settings and the zoom to get the look you want. The current set up is zoomed all the way in so there is a shallow depth of field on the background which blurs out most of the wrinkles and other things and makes the background pretty basic white.

The microphone used just a standard lapel microphone and it records directly into the camera and for the firmware, for the past few videos, has been with Magic Lantern which has audio meters on it and disables the automatic game control that is often a problem with most DSLR’s that boost the audio and produces a terrible hissing noise in the background.

Editing is just done on a five year old iMac.

As mentioned, overall it’s a really basic setup brought to you from the basement of my house.

Video Equipment Mentioned

(All template sites and Amazon links are ReelSEO affiliate links. Thanks for your support!)

Question: What other things do you recommend for our set up that you think we’re missing?

View The Full Video TranscriptDropdown chevron

On this week’s Creator’s Tip, I’m going to be answering a bunch of your questions that you guys have been asking relating to our whole set up right here
for how we do these videos, like my camera, the lighting, the software, the audio, everything that goes into behind the scenes, so that’s all coming up
this week on the Creator’s Tip video.

Hi guys, my name is Tim Schmoyer and welcome to another week of Creator’s Tip where every week we just help you guys the best way we can, just knowing how
to make awesome content, market it well and make that stuff work awesomely on the web. This week, I’m going to answer some questions you guys have been
asking me lately. I recently moved from Minnesota to Cincinnati and when I was in Minnesota I used to give you guys a little behind the scenes look at my
setup and what I do and how it all works and some of you guys are like, what about now in Cincinnati. What does that look like?

But before we do that, let me answer a couple of other questions that you guys have asked first. Starting with, how did you guys make that crazy cool logo
stinger thing that you guys use where the Reel SEO kind of bounces in and out. Honestly, we actually pulled some connections that we have and the same guy
who made the Revision Three logo intro actually made the Reel SEO one for us as well. But, if you don’t have access to someone like that, where do you go?
There are a lot of really cheap ways you can do this actually. If you have Adobe After Effects, there are tons of template sites out there that you can go
to and pay anywhere from like five bucks to twenty five bucks and download a template that someone else has already created and you don’t really need to
know After Effects too much to know how to do it. You need to know some basic things. Basically, you just drop in your own logo, type in some of your own
text and replace their text, render it out, maybe add an audio to it and then, viola; you have a fancy looking intro.

I will link up some of them below if you want to go check them out and see what kind of sites there are out there where you can download these templates
and modify them for your stuff and make your own cool looking intro. If you don’t have after effects, you can also do something very similar and also buy
some templates that will use Apple Motion which is only fifty bucks, way cheaper than After Effects. Or if you don’t have that, I would just like to remind
you that some of the top YouTubers aren’t using an intro at all. We use one here at Reel SEO just as kind of like a little spacer between the intro and the
whole body party of the video, but there is nothing that says you need to have one. If you really want one, you can just make something simple with the
skills that you do have. It doesn’t really need to be anything too fancy.

Another question that a lot of you guys asked is what editing software do I use? Actually, I used to use Final Cut Express. I used that for the longest
time, even when I started doing these Reel SEO videos actually. I knew Final Cut Pro X was coming and when it did I bought it like instantly and quickly
realized it was like a downgrade from Final Cut Express and asked for a refund almost immediately and then a couple of months later I switched over to
Adobe Production Suite and I edit these videos and most of my stuff now using Adobe Premiere Pro. The second part of that question is why do I use the
editing software I use? Well, I actually started off with Windows Movie Maker like back in 2006 and I’ve just been progressing from that to iMovie to Final
Cut Express, and then I wanted to go to Pro. I just kind of kept moving up the ladder until now, the Professional Suite Level, which I like to use, and
honestly it’s mostly because I like to keep pushing myself to learning. Even though each new jump to editing software is really a huge step for me, because
I feel like I’ve got to learn everything all over again, but I just force myself to do it, even though it takes me like six times longer to make a video at
first then it did in like the old software I was using. But just forcing myself to take that step actually has done really a lot to help me move and grow
and not only in these videos, but in other content I’m doing in YouTube. Now I can make stuff way quicker and make it look way slicker than I could have
before but, the initial jump, I know guys, it hurts. And if you ever get stuck, you just do what I do, you go to YouTube and search for a tutorial on
whatever you’re trying to do and some 12-year-old out there will be happy to teach you how to do it.

As for the third question about camera and set up and everything I use, let’s switch to vlog style here and I will show you guys exactly what it looks like
around here. Here’s my camera. I’m just using the Cannon 60D and I basically just stand right here and I talk to you guys. I’ve got one key light right
here and back there you can see I just got two soft boxes and a light at the bottom there. It’s illuminating a white sheet that’s hanging up. It’s actually
not that big of a deal. It’s not really complicated. What I do is over here I just set the iso high enough, I have this set to 320, I don’t know if you can
see that or not. I have the shutter speed set at 100 and I have the depth of field or the F stop set to 2.8. So I back up and I zoom all the way in so that
I get a shallow depth of field on the white background behind me and that way, like there’s actually a lot of wrinkles and stuff in there, as you can see,
but using a shallow depth for the field on the lens actually blurs most of that out, making it look pretty white. It actually looks pretty good.

For the microphone I am using, just a standard lapel mic. There’s a sensitizer right there and, maybe you can see it better right there. There’s the mic.
I’m actually recording directly into the camera now. I just started doing this for like the past two or three videos because – see, right here – as you can
see I’m using a customer firmware called Magic Lantern that actually has audio meters on it and it disables the automatic game control that is a problem on
most DSLR’s that boost the audio and it’s too quiet and makes like a terrible hissing buzzing like noise in the background. So, using Magic Lantern
Firmware disables that and gives you tons of other cool features that you can use for DSLR video cameras that will come standard on a high quality
professional video camera. But, that doesn’t on a DSLR because they are made mostly for pictures, so I loaded that firmware on here and now I’m recording
directly into the camera. This cord right here goes down to a switch and because I’ve got to back up far away from the camera, I can’t adjust he focus on
it because I can’t obviously reach it. So I have the lens set up on auto focus and basically what I do is stand in the front here and I’ll pull this, this
is my shutter button actually, it’s a remote for the camera. So I hold it half way and it focuses on me and then I just drop it, because then I’m in focus
from this far away, so, that’s how I do that.

And I edit over here on my computer. I sit here on my five year old iMac that hates me and it complains every time I try to edit this 1080 tube photage.
I’m rendering something else right now. But, that’s it. It’s just basically in my basement at my house that I moved into. So, not a whole lot goes into it,
as you guys can see. That’s where I have my notes for the Reel Web, which I usually record right before this.

So, get back in place and move back to that camera and thanks for hanging out guys. I hope this was helpful. If you have any other questions and you’d like
me to answer in an upcoming video sometime, or if it’s just one I can answer in the comments, comment below and let me know. That would be awesome. I love
to help you guys out however I can. We really do appreciate you guys hanging out with us. If this is your first time here, make sure to subscribe. Click
that subscribe button above this video. We would love to have you guys join us for these videos and other stuff.

We will see you guys again next week for another look at the Reel Web and then for another Creator’s Tip video next Thursday.

Hope this was helpful guys. Thanks. Bye.


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