Platforms: YouTube

Who Were the Most Popular YouTube Publishers of October 2017?

Music, and entertainment-focused channels were among those with the highest view counts on YouTube in October 2017. We take a look at the most-watched YouTube channels last month, and confirm which publishers generated the most views for their video content....

The Many Faces of #E32017: Sponsored, Live, and Official Video

At E3 2017, the world's biggest gaming brands released 80 trailers around the most highly-anticipated game releases of the year. We take a look at how live, sponsored, and official E3 2017 content performed on YouTube....

Destruction Content Is Blowing Up on YouTube

Destruction-based videos have exploded on social video, particularly on YouTube. In fact, views for this very niche content have increased 366% year-on-year on that platform. ...

YouTube Live: The Ultimate Brand Guide to Live-streaming on YouTube

If your brand has yet to experiment with YouTube Live as part of your video marketing strategy, now is the time to try. Read our guide to ensure you are following best practices to get the most return on investment from your YouTube live-streams. ...

Memo to Big Brands: Declare Victory and Advertise on YouTube Again

YouTube has been under fire over the past few weeks with some advertisers pulling their paid campaigns from the site over concerns that ads were being run against offensive content. But, with Google announcing new guidelines in place, advertisers shouldn't be in too much of a rush to leave. ...

A Day in the Life Of: An Intern at YouTube Channel Funhaus

At one point, everyone in this industry was a newcomer. That’s why here at Tubular we wanted to get the perspective of someone who’s just starting his career in online video and why the industry matters to him, as part of our "Day in the Life of" series. Nick Torchon works as an intern at the YouTube comedy and gaming channel Funhaus, which boasts over 1 million subscribers....