Leaderboards

September 2018

View Leaderboards

Most Popular

Recent Articles

turkish airlines video marketing

How Turkish Airlines is Winning Big at Video Marketing

When it comes to video marketing, Turkish Airlines is flying circles around the world’s largest airline brands. So, what do a lot of the smaller airlines know about video marketing that most of the bigger airlines don’t?

Read More Arrow pointing right
Why Safety Videos are the New Video Marketing for Airline Brands

Why Safety Videos are the New Video Marketing for Airline Brands

Airline safety videos have come a long way in the past few years. Not only are they are being used as a medium to define and differentiate the airline brands from each other, but also as a golden video marketing tool to reach as many potential customers as possible.

Read More Arrow pointing right
It’s Earned Media That’s Driving Brand Awareness for Uber on YouTube

It’s Earned Media That’s Driving Brand Awareness for Uber on YouTube

The sharing economy has arrived in a very big way, and right now, Uber is the most visible name in the car sharing market. But to what degree is Uber in charge of its own message on YouTube? Well, it turns out that like many brands on YouTube and social media, Uber the company is one of many voices in the conversation. The company's own YouTube channel has a plurality of the overall views about its brand, but not a majority.

Read More Arrow pointing right
Travel Videos Take Off on YouTube and Land in Exotic Places

Travel Videos Take Off on YouTube and Land in Exotic Places

Every month, more than one billion people visit YouTube to watch more than six billion hours of video, making YouTube an ideal place to explore how travelers interact with video content. According to a recent study, two out of three U.S. consumers watch online travel videos when they’re thinking about taking a trip. But what video content are they looking for?

Read More Arrow pointing right
Video Marketing More Effective Than TV Advertising for Airlines

Video Marketing More Effective Than TV Advertising for Airlines

According to a new report from Skift.com, video marketing is rapidly eclipsing television as the most effective channel for travel marketing, especially for marketers targeting younger demographics. And, video marketing is more important for airlines than most travel-related businesses.

Read More Arrow pointing right
Load More
© 2018 Tubular Insights & Tubular Labs, Inc.