Over the past couple of years, Facebook has placed huge emphasis on native video in its News Feed algorithm. Video content, particularly live-streamed video, is key to Facebook’s vision for the future of the social platform, and if you’re a brand or media company then you need to be uploading video, or streaming live via this platform if you want the engagement.
So, how can brands and publishers take advantage of Facebook video right now? Watch our free webinar and get the latest trends, insights, and best practices for your Facebook video strategy from two of the industry’s top experts.
There were 3.1 Trillion Facebook video views between November 2015 and November 2016; that’s a staggering increase of 94% year-on-year! With Facebook users spending an average of 50 minutes per day on the site, and over 100 million hours of daily video watch time being generated, the reach and influence of Facebook video content is only set to increase.
Facebook Video Best Practices Webinar
In this webinar, Mark Robertson, and Carla Marshall (Editor in Chief of Tubular Insights), presented tips and trends for Facebook video.
What You’ll learn:
- The Power of Native Video on Facebook
- What’s Unique about Facebook Video
- Best Practices to Maximize Viewership & Engagement
- Facebook Live Trends and Best Practices
Meet the Presenters:
Mark Robertson: With nearly two decades of experience in the digital media industry, Mark is a web video publishing, digital marketing, and SEO expert. Mark is the founder of ReelSEO (now TubularInsights.com), and he now enjoys working with Tubular Labs. Mark is often at the center of some of the most important conversations in online video and has worked on digital-video initiatives with numerous major brands and media companies including Zappos, SalesForce, Century21, Digital First Media, and many others.
Carla Marshall: Carla is the Editor in Chief of TubularInsights.com, the world’s leading resource for video marketing tips, tricks and strategies. She is YouTube Certified in Audience Development, and specialises in video optimization and organic video marketing. She has provided video marketing consultancy services to clients across the world, and is part of the marketing team at TubularLabs.com, the global leader in video intelligence for the cross-platform world.