Greg Jarboe

14 Killer Video Trends and Insights From the 2018 FIFA World Cup

Greg JarboeAugust 9, 2018

The 2018 FIFA World Cup is the gift that keeps on giving when it comes to video insights. Tubular teamed up with OMD on a 'World Cup 2018 Wrap Up' to bring you the big stories from the tournament....

Here’s Why “Street Food” and “Mukbang” Are Still Huge Video Trends to Watch

Greg JarboeJuly 26, 2018

Tubular's Q2 2018 State of Online Video Report discovered audiences on Facebook and YouTube can't get enough of "street food" videos, as well as "mukbang" (watching other people eat). Here's which creators and brands contributed to the explosive growth of these trends! ...

Why “Sent Me” Videos are the New Unboxing Phenomenon

Greg JarboeJuly 20, 2018

Tubular's Q2 2018 State of Online Video report discovered "sent me" videos are the next big thing, comparable to the widely popular "unboxing" or "haul" trends. Read on to find out why!...

How Tentpole Events Can Push YouTube Rankings Through the Roof: Top YouTube Videos May 2018

Greg JarboeJune 18, 2018

Music, and entertainment-focused channels were among those with the highest view counts on YouTube in May 2018, and that includes one property that jumped 895 places due to a global media event. ...

On Facebook, Digital First Publishers are Still Driving Billions of Video Views: Top Facebook Videos May 2018

Greg JarboeJune 17, 2018

NTD, Blunt Kommunity, LADbible, UNILAD, VT, and Tasty were some of the most-watched publishers on Facebook for video content in May 2018. Take a look at the brand new Tubular Leaderboard for top Facebook creators for more information....

2018 FIFA World Cup Videos and Sports Content Are Winning YouTube

Greg JarboeJune 7, 2018

Sport-based content on YouTube has been exploding in recent years. Here are some insights into how branded video sellers and video showrunners can take advantage of this red hot trend!...

5 of the Best Sponsored Video Campaigns on Instagram: May 2018

Greg JarboeJune 4, 2018

A huge number of sponsors and partners are publishing video content on Instagram. We take a look at 5 of the best sponsored video campaigns on Instagram in May 2018....

Video ROI: Why Kellogg’s Spends 70% of its Advertising Budget With YouTube

Greg JarboeMay 31, 2018

For Kellogg's, YouTube is the #1 partner when it comes to video advertising and promotion, with digital video campaigns driving the creative and strategy behind everything else they do. ...

Strategic Insights into ESPN’s Success in the Digital Video Era

Greg JarboeMay 23, 2018

Sports broadcasting giant ESPN generates over 1B social video views a month across its properties by publishing content that thrills and engages its fans. We take a look at the strategic insights that have led to ESPN’s incredible success with online video. ...