Tubular Labs, the leading global video measurement and analytics platform, has announced its second annual global VideoAces Awards, which honors 2017’s top 52 media companies and creators in online video as well as the top brand partners on Facebook.
Video content has become the way to reach and engage with your target audience – and beyond. With the #VideoAces awards, Tubular is celebrating the major players in broadcast and cable, digital first publishing, branded video, and social video. The awards showcase the most viewed in the following categories:
- Most Viewed Media & Entertainment Creators
- Most Viewed Facebook Brand Partners (Branded Content Publishers)
- Most Viewed Media Companies
You can check out the full list of the 2017 #VideoAces Winners here.
As part of the VideoAces Awards, the media company and brand partner winners will each receive a trophy. There will also be a customized deck of cards featuring illustrations of each winning creator’s most viewed video in 2017.
#VideoAces 2017: Top Global Media Companies
In the Top Global Media Companies category, publishing powerhouse BuzzFeed ranked #1 with 57.4 Billion Facebook and 7.4 Billion YouTube views across their 110 creators followed by Time Warner (395 creators) with 25.0 Billion Facebook and 18.7 Billion YouTube views. LADbible (12 creators), a leading entertainment community for UK youth ages 18-34 took the #3 spot with 51.3 Billion Facebook and 31.6 Million YouTube views.
The Walt Disney Company (770 creators) was at #4 with 20.6 Billion Facebook and 23.1 Billion YouTube views followed by UNILAD (11 creators), a top UK-based comedy and entertainment media company at #5 with 46.0 Billion Facebook and 18.5 Million YouTube views.
#VideoAces 2017: Top Global Media and Entertainment Creators
UNILAD held the #1 spot with 39.6 Billion Facebook views and 18.5 Million YouTube views, followed by LADbible, who held their spot at #2 with 37.5 Billion Facebook views and 9.9 Million YouTube views. VT, an online entertainment channel owned by Jungle Creations rose in the rankings this year at #3 with 31.0 Billion Facebook and 57.7K YouTube views. 9GAG: Go Fun the World, a global entertainment channel was #4 with 11.7 Billion Facebook views, followed by 5-Minute Crafts, a DIY crafts channel at 16.0 Billion Facebook and 3.4 Billion YouTube views.
Melissa Chapman, chief content officer at Jungle Creations said of the award:
“We’re proud to be recognized in Tubular Labs’ 2017 global online video leaderboards. 2017 was a massive year for Jungle Creations. Our flagship channel, VT, grew 12 Million followers and went from an average of 2 to 3.2 Billion views a month, helping us become the most viewed media company on Facebook by November 2017. 2018 is set to be even bigger as we progress towards becoming the most viewed media company in the world.”
#Video Aces 2017: Top Most Viewed Brand Partners on Facebook
BuzzFeed’s Tasty, the largest global social food network took the #1 spot with 1.0 Billion views, followed by NowThis, a top social news publisher in the world, owned by Group Nine Media at #2 with 406.4 Million views. The #3 spot went to VT with 341.3 Million views followed by Bleacher Report at #4 with 305.0 Million views and UNILAD, at #5 with 303.7 Million views.
Ashley McCollum, general manager of Tasty stated that:
“We’re honored to be recognized as the #1 brand partner on Facebook in the world, and proud of the massive reach and real-world results we deliver for marketers. Advertisers who partner with Tasty know what they’re getting: unparalleled reach, best-in-class creative, and a loyal, passionate fan base who are proven to make our recipes and buy the products we support.”
Ashish Patel, chief insights officer at Group Nine also commented that:
“We’ve seen incredible growth over the last year since we formed Group Nine Media — emerging as a top 10 global media company. Our data-first approach has been key to guiding the evolution of our business as well as our content creation and optimization strategy. We’re incredibly proud that NowThis (#2 in brand partners on Facebook) and The Dodo (#8 in media and entertainment creators) are being recognized in Tubular’s 2017 VideoAces awards and look forward to additional successes in 2018.”
Of the awards, Allison Stern, co-founder and CMO of Tubular Labs stated that “VideoAces recognizes and applauds those winners as they charge forward creating the future of media.”