Video Platforms & Solutions Tips & Trends

Information about online video hosting platforms and video streaming platforms (OVP) and online video companies. Coverage of the business of online video, video platform startups, and other internet video platforms. Ongoing industry coverage of the video hosing providers, video CMS platforms, video advertising platforms, internet sharing platforms and other video platforms dedicated to publishing and monetizing web video.

Kaltura Offers Native Video App for Out-of-the-Box Video Portal

Christophor RickNovember 26, 2013

Open source video platform Kaltura has launched its new mobile video app which not only allow users to browse and view video but it also allows uploading of captured video, both live and pre-recorded. It's a single piece of software for a full-featured social video platform on mobile devices.

Kaltura Now Offers Easy OTT Subscription Based Video Platform

Christophor RickNovember 7, 2013

Kaltura is rolling out a new white label, OTT video platform which will bring subscription based pricing to their platform. The new feature means that the company will able to handle any kind of online video monetization imaginable.

JW Player - Best HTML5 & Flash Online Video Player

LongTail Rebrands As JW Player: 6 Billion Views Generated In September 2013

David HollandOctober 31, 2013

The world's most popular video platform, LongTail, has rebranded as JW Player, the name that most of its users are already familiar with. The player generated 6 billion views across 2.5 million websites in September 2013 and the company predicts further growth as the demand for mobile video grows.

How the Acquisition of Adapt.tv Made AOL the #1 Video Ad Property [Interview]

Greg JarboeOctober 17, 2013

For the first time ever, AOL have overtaken Google as the number one video ad property, according to the new online video rankings report from comScore. AOL served up 3.7 billion ad impressions last month, which is the largest number by a single property ever recorded by comScore Video Metrix.

ESPN Deal With AOL Offers Sports Fans Premium Online Video Content

Greg JarboeOctober 14, 2013

AOL and ESPN have signed a pretty significant deal to distribute ESPN sports related video content across major AOL sites like The Huffington Post, The Boston Globe and of course, AOL itself. The agreement strengthens AOL’s collection of high-quality online video content and significantly boosts its sports-related offering.

Know Your YouTube MCN: BroadbandTV

Carla MarshallOctober 9, 2013

Multi Channel Networks, or MCNs, are a huge part of the online video industry and it's rare that you'll find a big time YouTube player that isn't affiliated with one of these partner networks in some way. This month, we take a look at one of the biggest MCNs, BroadbandTV.

GoAnimate Team Up With Common Craft For New Explainer Video Tool

Carla MarshallOctober 7, 2013

GoAnimate, the “do-it yourself” animated video platform have teamed up with Common Craft, one of the pioneers of the explainer video movement, to offer a brand new template for video creators, based on the Common Craft style. Available now, it promises to be an easy way to animate the famous cut out style of animation.

Seven Of The Most Important Moments In Vimeo's History

Carla MarshallOctober 1, 2013

Vimeo has been part of the video community for 9 years and, although it will never be a big as YouTube, it has forged a solid place in the hearts of many indie filmmakers and videographers. We take a look back at some of the biggest moments in the site's history.

How AOL's Investment In Original Programming = 55% Increase In Views [Interview]

Greg JarboeSeptember 26, 2013

188.5 Million Americans watched 46 Billion content videos in August 2013 and AOL was a major player in that field, with 55% more viewers than they had in August 2012. We find out why they have become so successful.

Vimeo On Demand Now Offers Buy Or Rental Options

Carla MarshallSeptember 10, 2013

Vimeo on Demand has introduced more features that improves the service for both the filmmaker and for the viewer. Users can now choose to either rent or buy content and the creator can offer a preorder facility as well as the opportunity to raise promo codes for marketing purposes.

Maker Buys Blip: Now Has Reach Outside of YouTube

Mark R RobertsonAugust 21, 2013

Maker Studios has bought video platform Blip, which gives them a place outside of YouTube to generate ad revenue. It will be interesting to see if they can attract viewers off of YouTube and onto Blip, or at least make the kind of revenue they need to make off of YouTube to be viable.

Mastering the 5 P's of Online Video

Jen GrogonoJuly 25, 2013

When considering the five "P's" of online video: Production, Packaging, Publishing, Promotion, and Profit, which questions should you be asking yourself as you enter into each phase of a video's life? Those questions are asked and answered here.

Animoto Teams with Vimeo; Premium Video Service for Small Businesses

Mark R RobertsonJune 1, 2013

Animoto is offering a new service called Pro Premium, which integrates their branding, video styles, music tracks, and more with the included Vimeo Pro membership. A service like this is cool to know about when you're a business looking to brand your videos, and not have to use that same old YouTube player.

The Monetized Video Landscape: Sell Your Videos Online with these Tools and Services

Chris WoolseyMay 30, 2013

There are a number of sites online where you can sell your videos. Here's a nice list of video-capable sites where you can earn money, and not just the well-known destinations like YouTube and Vimeo. But we cover those, too.

Vimeo Redesigns On Demand Page for Better Monetized Video Discovery

Mark R RobertsonApril 25, 2013

Vimeo has changed their On Demand page to make it easier to find works that are monetized. They are sorted by a curation process called "Vimeo Selects," and also by genre, including spotlights and other fun categories.