Social Video

Social Video = Social Media + Online Video +/_ Marketing. What is social media and how does web video play a role in social media marketing? These news articles, tips, interviews, research, how-to tutorials, etc… are focused on the interplay of social media and online video. Learn how to leverage hosted video and/or video from video sharing sites like YouTube across social media outlets like Facebook, Linked-in, Twitter and Digg.

Top-cross-platform-video-creators

Top Online Video Creators Across Social: April 2017

According to the latest online video ranking leaderboards from Tubular, The DoDo, Viral Thread, The LAD BIble, and UNILAD were some of the top video creators across the big social video platforms in April 2017....

Facebook Dwell Time: What Video Marketers Need to Know

While engagements are still a powerful indicator of how your content is performing on Facebook, there’s another metric the social media platform has started prioritizing: dwell time. We take a look at dwell time, and what it means for your video content strategy on the social network....

5 Brands and Publishers Killing It with Instagram Video in 2017

Instagram is one of the top destination sites for short-form video content. For brands and video marketers interested in upping their own Instagram game, here are five examples of brands currently finding great success on the platform....

Here’s Why National Geographic Rules Social Video

National Geographic has always been famous for its powerful storytelling, so its no surprise that it's finding huge success as an online video publisher on platforms like Instagram and Facebook. ...

News and Sports Publishers Back Sponsored Video to Win

Over 47K sponsored videos have already been uploaded to Facebook in 2017, generating a staggering 5B views, and 122M engagements. Sponsored video content is driving a huge amount of views and engagement, particularly for news and sports publishers....

State of Online Video Q1 2017: The Latest Trends [Webinar Playback]

Choosing the right strategy for your video marketing campaigns is more critical than ever. But what are the key trends to follow? Join Tubular for our free webinar playback that promises to bring you right up to date with the latest trends and insights affecting online video in the first quarter of 2017...

User-generated March Madness Videos Explode

Engagement on March Madness Instagram video content has exploded compared to last year. Instagram engagement increased by 127% compared to content uploaded during the 2016 March Madness two-week window....

6 of the Best Branded Instagram Videos March 2017

As brands continue to produce innovative short-form snackable video content on Instagram, we take a look at some of the best uploads to the micro-video platform in March 2017....

A Day in the Life Of: Head of Brand Partnerships at ATTN:

ATTN:, one of the most impactful video publishers around, works with brands and companies to create engaging, custom content across a variety of media platforms. We talk to its Head of Brand Partnerships about the company’s branded content strategy and how it’s helped ATTN: rank as the #1 publisher on Facebook in terms of 30-day average views....