Twitter has announced a new monetization feature for video publishers, but what do creators, and advertisers, need to know about the initiative? We bring you five huge insights into getting the most out of video on Twitter.
BBC Worldwide on YouTube carries some of the corporation's most well-known content, including Doctor Who, Sherlock, and Top Gear. We talked to its Senior YouTube Channel Manager who takes us through his day, and tells us about his biggest challenges and favorite parts of working on the BBC's YouTube properties.
The New York Times launched back in 1851 with a promise to post "all the news that's fit to print'. But times are changing, and this world-famous news brand is turning to online video in a bid to retain, and further engage, its audience.
The 2016 Rio Olympics are over and we know who won: NBC’s multi-platform coverage of the games. What lessons can brands, agencies, publishers, and video marketers learn about the type Olympics video content that got the most views?
The 2016 Olympics is a major tent-pole event for video marketers. But even though the Games have started, there are still huge opportunities for engaging with an audience via live-streaming, and breaking news content.
It's only been a few weeks since the Pokémon Go app was released around the world, but in that time Pokémon Go related content has generated nearly 50% more cross-platform video views than Minecraft uploads.
Chevrolet has overtaken Nissan to become the most-watched automotive brand, generating nearly 104M video views in June 2016. We take a look at the video properties that are driving success for Chevrolet as part of its multi-platform video strategy.
My Cupcake Addiction video content has generated nearly 1 Billion views on YouTube and Facebook. The woman behind the sweet treat empire has worked with a number of brands along the way, and tells us what makes for the sweetest deal.