YouTube

Who Were the Most Popular YouTube Publishers of December 2017?

Music, and entertainment-focused channels were among those with the highest view counts on YouTube in December 2017. We take a look at the most-watched YouTube channels last month, and confirm which publishers generated the most views for their video content....

How the Big Media Companies Are Winning at Social Video

Every day, online audiences dedicate hours of their lives to watching video content on platforms like YouTube and Facebook. Sometimes they’re watching relatable influencers, and other times they’re watching engaging content from brands. But one particular type of creator is making waves in social video on a regular basis, and these are the media companies....

Why Big Brands Need Sponsored Video Not Christmas TV Ads

Sponsored video campaigns by influential content partners and publishers can make the cash register ring far more often for big brands at a significantly lower cost than yet another expensive TV ad that’s repurposed and uploaded to YouTube and Facebook....

How-to Build Your Own Best Practices Around Social Video [Exclusive Masterclass]

In the online video space, it can be a constant, albeit rewarding, battle to keep on top of best practices to ensure you leverage the most out of your programming and distribution strategy. But with our new report, you'll learn first hand how to 'Find Your Own Best Practices' and create a strategy for success in online video. The report is full of actionable takeaways that you can put into place today!...

Why Storytelling Needs to Be at the Heart of Your Online Video Strategy

With over 600M devices running ad block software, the message from consumers is clear: Stop interrupting me – I don’t want to see your ads. But at the same time, consumers are constantly connected and literally have the power to make or break a brand at their fingertips.So how do you break through with video to engage with consumers? By telling them a story they can believe in....

How Jukin Media is Leveraging Original Video Content After Viral Success

Jukin Media, well-known for its viral video licensing and distribution business model, has launched its own production studio and announced its intentions to delve into original content. What will that look like when the brand is so closely tied to user-generated content? ...
Top-cross-platform-video-creators

Top Online Video Creators Across Social: September 2017

According to the latest online video ranking leaderboards from Tubular, Blossom, The DoDo, VT, The LADbIble, and UNILAD were some of the top video creators across the big social video platforms in September 2017....