YouTube Channel

Why Safety Videos are the New Video Marketing for Airline Brands

Airline safety videos have come a long way in the past few years. Not only are they are being used as a medium to define and differentiate the airline brands from each other, but also as a golden video marketing tool to reach as many potential customers as possible....

Top Ten Letterman Late Show Clips on YouTube (But Good Luck Seeing Them All)

David Letterman's legendary 'Late Show' residency ends tonight, and we take a look at 10 of the most viewed Letterman clips on YouTube. His innovative approach to the genre not only blazed a trail for other 'traditional' broadcasters, but gave the viewing public an appetite for compelling content which millions of online video creators are fulfilling....

Have a Break, Have a YouTube Video with KITKAT

Nestlé and YouTube are partnering on a new advertising campaign for the KITKAT chocolate bar in the UK. But it is the confectionary brand's collaborations with well-known YouTube creators that is driving real engagement online....