viral

Own Goal? Fan-made Coca-Cola Videos Score Over Branded World Cup Ads

On YouTube, brand videos site side-by-side with user-generated, or fan-made videos. These independent creators may choose to make videos supportive of the brand, or they may act as detractors. Coca-Cola has a very active World Cup ad campaign running on YouTube, but one fan-made video is catching all the views. And the brand aren't responding to this particular meme....

How Many Views Per Hour is Your YouTube Video Getting?

As a brand, creator, or video marketer, there is nothing more exciting - or nerve-racking - than tracking how your video content is performing in the hours, and days after its upload. We know that 42% of social shares occur within the first 72 hours, and that those shares can be tracked across Facebook, and Twitter. But how is that video faring on YouTube in terms of views per hour?...

Trending Videos Tools: Use Them to Create Smarter Content

Creating consistent, interesting, and relevant video content can be a daunting task, particularly if you are relying on that content to drive sales or other types of conversion. Luckily there are some fantastic, free tools on the market that can help you identify trending topics to give you plenty of ideas. ...

How Second Screen and Viral Content Are Keeping Canadian Sports Fans Engaged

Sports content creators face different challenges and opportunities than creators in any other category on YouTube, and other digital platforms. These unique, sports-specific issues include: working with content with a short shelf life, and keeping an audience through an off-season. Learn how TSN is keeping its Canadian viewers engaged....

Nope, Using a Celebrity Won’t Make Your Video Go Viral [Report]

Advertisers who use celebrities to drive shares of their videos are wasting their marketing budgets, according to a new report published today by Unruly. The report found very few viewers cited the famous faces on display on this years Super Bowl ads as a key reason why they would share those ads with their social networks....

Sharing of Online Video Ads Aired During Super Bowl 2014 Down 29%

The broadcast of the Seattle Seahawks' victory over the Denver Broncos drew in 111.5 million viewers, making it the most-watched TV event in U.S. history. But, a disappointing performance by the ads that aired during the 2014 Super Bowl saw shares of branded videos drop by almost 25% last quarter....

Top 10 Most Shared Chocolate Ads Ever: Brands are Huge, Giant Losers

8 out of the 10 most shared chocolate ads on YouTube belong to non-branded channels, so even though brands like Mars and Cadbury's own the assets, a poor video marketing strategy has opened the door for others to reap the rewards in terms of views and engagement. ...

Jimmy Fallon: I Love YouTube and YouTube Loves Me

Jimmy Fallon's 'Tonight Show' YouTube channel just hit 3 million subscribers, and the comedian and late-night TV host said a big thank you in the best way - by video. Not only is Fallon a hit on NBC, but he's also the most engaged late-night chat show host with online viewers. ...

Webby Award Nominations: Vote for Google, GoPro, Twerking & Foxes

Online video is set to make a big splash at the Webby Awards with massive amounts of categories featuring it. Even in non-video categories, video savvy brands like Twitch are in the running to take home some hardware. Find out some of who is nominated for what and come April 19th, who wins what....

YouTube and Google: The VERY Best April Fools’ Day Pranks, 2008-2013

Tomorrow is April Fools’ Day and in the next day or so we can expect around two dozen April Fools’ Day pranks from Google and YouTube. We take a look back at some of the very best jokes from the company from the past few years. How many will they fool this year?...
House of Quizno's

Viral Video Friday: Condoms, Cartoons, Candy Bars and Cars

It's Friday with a C. Viral videos with cars, candy bars, cartoons and condoms. But none of it is what you think so pop on in and have a quick look at some of the videos that are going viral this week in the ReelSEO Viral Video Friday write up with guest commentator....

2013 – The Year of the Branded Video Explosion

Last year generated over 40% of all branded video views since the beginning of 2009. It took, on average, 2 million views just to make the top ten list each week and more campaigns topped 1 million views than ever before. Read all about how 2013 was The Year of the Branded Video Explosion....

Deux, C’est Mieux! French Video Ad Companies Ebuzzing and Teads to Merge

Two of the leading names in online video advertising are due to merge, creating a new company that aims to become one of the biggest global players in the video advertising space. Ebuzzing and Teads, both French based, offer online video solutions to both publishers and advertisers and their merger promises more, much needed, inventory....

Viral Video Friday: Sneaky Dogs and Lego Robots

In our pick of the best videos of the week we follow Superman as he flies high above the rooftops of LA with his trusty GoPro, watch a very naughty dog when his owner's back is turned, and learn what a blessing having a child can be, despite the difficulties. Welcome to Viral Video Friday. ...