viral marketing

traction

Three Tips To Help Your Video Gain Traction Online

How do you get your video to gain some steam once you publish it? How do you get people to care? I mean, you know it's good...but how do you get others to feel the same way? It's all about finding influencers who have the same interests as you, and learning how to talk to them.
#wantnewcar

Honda Vine Campaign Triples Twitter Engagement

In one of the best uses of the app we've seen so far, Honda used Vine and Twitter to talk directly to their potential customers and drum up business for their summer clearance campaign. It resulted in a significant increase in engagement and some very clever personalised videos.
video coupon

Video Marketing with a Coupon Mentality: Why This Shouldn't Be the Approach

It seems like all brands need is a "viral video" and they'll have this video thing mastered. But showing your commitment to video, and finding a way to sell without selling, and creating a relationship with your customers is way more important than driving sales for a brief period or increasing brand recognition.
wolfdogpic

Old Spice Launches Mr. Wolfdog Who Will Seduce Us With His Marketing

It's been a while since we heard from Old Spice but they are back with a video campaign for their new Wild Collection. It's kinda low key, just the new Director of Marketing telling us about his role. But, give it a look, you may like it........
muppets

The Muppets Movie Can't Get Here Soon Enough

If the new Muppets movie, opening Thanksgiving, is anywhere close to the viral marketing campaign that Disney has been putting out for the movie, we're in for a...