subscription service


Top 10 Things You Need To Know About Using Copyrighted Music On YouTube

Do you want to use music in your YouTube videos but are unsure about the copyright issues? Do you want to use licensed tracks but not sure where to start? We answer 10 of the most pressing questions that creators and publishers have about using copyrighted music and audio tracks in their video content.
YouTube and Mobile, Advertising Growth 2015

YouTube: Mobile Watch Time, Programmatic Ad Revenue on Increase

Alphabet, the parent company of Google, has announced its financial results for Q3 2015 and YouTube is one of the stars of the show. Mobile watch time, particularly via the YouTube app, is on the increase, and YouTube's earnings from advertising has also shown a significant increase.
youtube red subscription service

Why YouTube Red is a Step In the Right Direction for Online Video

YouTube has confirmed details of its new subscription service which will provide an ad-free user experience for viewers who sign up. It's a huge change in the YouTube business model, but we think it's a step in the right direction for those who want to get the most out of the site.
youtube music key

Is YouTube Way Too Late to the Game with Music Key?

Spotify and other services have been streaming music for a small subscription fee for many years. Now YouTube has entered the fray with Music Key. But is it too little and too late for the video giant to stake its claim in the streaming music provider industry?
tv everywhere

TV Everywhere Video Ad Views Increase by 368% in Q3 2014

Viewers who are signed up to TV subscription, or TV Everywhere, services are becoming increasingly receptive to online video advertising. 46% of long-form and live video ad views now come from users signed up to a TV Everywhere service, an increase of 368% compared to Q3 2013.
youtube traffic 50% mobile

It's Official: 50% of YouTube Traffic Now Comes from Mobile

YouTube CEO Susan Wojcicki has confirmed that 50% of traffic to the site now comes from mobile devices. More and more viewers are watching YouTube video content via their tablets and smartphones, and this trend has led to an increase in watch time on the site by 50% per year. Oh, and a new ad-free subscription service may be on the way.

Pay-TV VOD Easier to Use But OTT Still Dominates

Pay-TV companies did not really get how people discovered content for a long time, they might not quite get it now. But they are trying and that shows in Digitalsmith's Q4 2013 Video Discovery Trends report where almost half of the respondents felt it is easy to find a movie in their pay-TV VOD catalog. A marked improvement to say the least. Are you buying VOD movies are are you still on the SVOD path with your favorite online movie subscription service?

Where are Millennials Watching Video Content? Not on TV. [REPORT]

If Millennials are watching TV content, but not on TVs, then where are they watching TV content? Plus, how does one market to Millennials if TV is not where they are watching video? TiVo's latest survey results shed some light on all of this and more. We also give some logical tips on where you might want to market to Millennials.
computer video consumption

Computer-based Video Consumption Climbed 157% in Past Five Years

Five years on, computer-based video consumption is going big time. We all knew it would. Nielsen provides some nice insight into not only who is watching it but also on what device and a bit of what kind of content they're watching. So jump on and enjoy the ride.

ABC Makes Live TV Possible on Any iOS Device

ABC is making their live broadcasts available through their "Watch ABC" app, which is being regarded as a move to combat embattled live-streaming service Aereo. ABC becomes the first major network to make an app available to broadcast all their shows live.

YouTube Paid Subscription Channels Coming This Week? [Rumor]

The long-rumored YouTube paid subscription channels may be coming as early as this week, according to various reports. We've been hearing about the possible paid channels for several months now, so this is as good a time as any.
youtube music

YouTube to Launch Music Subscription Site Soon?

Lots of talk about subscription channels lately in YouTube Land. Today, Fortune is reporting that YouTube plans to launch a Spotify-style service on their huge video destination site soon, like perhaps by the end of the year. It's no surprise they're thinking about it, since YouTube is, of course, a large music discovery site.

YouTube Android App Clues Paid Channel Subscriptions Coming Soon

YouTube's updated Android app is letting on that paid subscriptions are coming very soon. With code in the app explicitly stating options concerning paid channels, the only question that still remains concerning paid subscriptions is "How soon?"