The 2016 Rio Olympics are over and we know who won: NBC’s multi-platform coverage of the games. What lessons can brands, agencies, publishers, and video marketers learn about the type Olympics video content that got the most views?
Sports is the third album by American rock band Huey Lewis and the News, released in 1983 (see 1983 in music). It reached number one on the Billboard 200 on June 30, 1984 and catapulted the band to international fame. The album has been certified 10x Platinum by the RIAA. Sports was ranked number 2 on the Billboard year-end album chart for 1984. The album spawned four top 10 hits on the Billboard Hot 100 and a fifth went top 20. Sports did very well internationally where most of its singles chart in the top 40 or above in various countries.
The album was self-produced and recorded promptly after the modest breakthrough success of the band’s second album, Picture This. However, due to reorganization and internal issues at the band’s label, Chrysalis, the band held back the master tapes, choosing to perform at small venues to showcase the new material while the matters were resolved. Once Chrysalis got their affairs in order and agreement in place by the band’s management, the master…