social video

VidCon 2016: Top Experts to Unlock Video Industry Secrets

The VidCon 2016 Industry Track will give attendees 22 different sessions where they can hear how to unlock the secrets behind the major video platforms. Brands, agencies, marketers, and creators won't want to miss this event!...

No, Marketers, Not All Video is Created Equal

Instead of developing a coherent strategy for their videos, many brands often just “throw it at the wall and see what sticks.” Video is pushed out everywhere, without any identifiable goals to measure success. While that may be better than creating no video at all, getting the most out of video requires an understood, well thought out plan....

Social Video Campaigns are Winning Awards for Delivering Business Results

Not only is video marketing an essential part of any brand's digital strategy, social video has been proven to return real business results, a metric that really can't be ignored. We take a look at some of the top social video campaigns according to a recent study....

No Movie Trailer Is Without Sin: CinemaSins Review 2016 Oscar Nominees for Best Picture

When it comes to movie trailers for the 2016 Best Picture Nominees, viewer engagement is higher on Facebook than on YouTube. Across all social video platforms, there has been a 236% increase in views compared to the same time last year. Also, top YouTubers CinemaSins cast a critical eye over the trailers for ReelSEO. ...

U.S. Politics and the Late Night Talk Show: Who is Winning on Social Video?

Late Night Talk Shows are not only on the cutting edge of pop culture, but they are also winning big across social media for social video content relating to the 2016 Presidential Election. We take a look at how Fallon, Kimmel, Colbert, and others, are performing with their take on U.S. politics. ...

Rediscovering Online Video: How YouTube Recommends to a Viewer Without an Account

A month into a project to rediscover online video in 2016, and we've noticed that there is absolutely no reason to create an account on any social video platform. Not even YouTube. A viewer is able to enjoy plenty of video content on various platforms without being forced into signing up as a user. ...
top-facebook-video-creators

Food and News Dominate Facebook Video Views in December 2015

BuzzFeed Tasty, BuzzFeed Food, Tastemade, NowThisNews, and AJ+ were some of the most watched brands on Facebook for video content in December 2015, making food and news some of the most popular video content on the site. Take a look at the brand new Tubular Leaderboard for top Facebook creators for more information....

Which U.S. Presidential Video Campaigns Are Actually Engaging Viewers?

There are huge budgets available to promote video campaigns, but how are the frontrunners in the 2016 U.S. Presidential election faring when it comes to engagements? Anyone can buy video views, but we're much more interested in how election videos are actually engaging the average viewer. ...

3 Ways to Kick Start Your Video Marketing Campaigns in 2016

With new video trends on the horizon, it’s time to start thinking about how you will refresh your video marketing campaign to meet consumer demands in 2016. We bring you three ways to kickstart your video marketing for the coming year. ...

Emojis and Social Video: The Top Emojis on Vine and Instagram ?

Did you know that 34% of videos uploaded to Instagram contain an emoji in the caption? Or that 22% of Vines include an emoji in the description? We take a look at the top emojis used across both social video platforms. ...

Rediscovering Online Video in 2016 : How To, Why To, and Who to Watch

With the sheer number of videos being uploaded to YouTube, Facebook, Instagram and other video platforms, how can viewers keep up with new content? For 2016, ReelSEO is running a project to rediscover online video and sharing those results with our readers....

20 Ways Brands Can Make the Most Out of Facebook Video

Native video uploads to Facebook have generated over 1.3 Trillion views in the past 12 months. So how do you make sure your Facebook video marketing campaign stands out from the rest. We bring you 20 tips you may not be aware of. ...

YouTube 11x Bigger Than Facebook Video, 8K Years Worth Watched Every Day in U.S.

Facebook Video is growing in leaps and bounds, but when it comes to viewing hours, YouTube is 11x bigger than the social networking site, both for web views, and also in-app views. Across the world, 46,000 years worth of YouTube videos are watched every day. In the U.S. alone, over 8,000 years worth of YouTube videos are watched every 24 hours. ...

How-to Discover Trending Videos: 6 Ways to Search Social Media Like a Pro

If you want to generate truly engaging video content, you’ll need to put in time and effort to research and discover the trending topics that will appeal to your target audience on social media. Using the following tips and tools you can discover what's trending in the video world on each social network....