According to the latest online video ranking leaderboards from Tubular, BuzzFeed, UNILAD, The LAD BIble, and The Daily Mail were some of the top video creators across the big social video platforms in October 2016.
UNILAD, The Lad Bible, BuzzFeed Tasty, NowThisNews and The Daily Mail, were some of the most-watched publishers on Facebook for video content in October 2016. Take a look at the brand new Tubular Leaderboard for top Facebook creators for more information.
While linear broadcast ratings were down for the 2016 VMA's, digital video views and engagements saw significant increases - especially on Instagram. In fact, total video engagements increased 58% on Instagram for VMA videos vs. last year!
When it comes to online video views, gaming is one of the most popular topics ever. Such is the popularity of user-generated content, all of the top 10 gaming franchises earn the majority of their views via Influencers, not via official branded videos.
Instagram has an impressive track record of helping brands boost their online presence and gain millions of video views. With the introduction of 'Stories', video marketers have a unique opportunity to harness this new feature and use it to their advantage.
It's only been a few weeks since the Pokémon Go app was released around the world, but in that time Pokémon Go related content has generated nearly 50% more cross-platform video views than Minecraft uploads.
According to the latest online video ranking leaderboard from Tubular, the most-watched Vine creators for June 2016 include Bleacher Report, NBA, and MLB, as well as top Influencers Lele Pons, and Thomas Sanders.
Euro 2016 is the second most popular football tournament in the world after the World Cup, and fans of the game are turning to YouTube in their millions to catch the latest football-related content. A new report from Tubular confirms that UK football videos alone generated 6.2B views and 194M engagements in 2015, while German and French football-related videos generated a combined 2.5B views, and 71M engagements.
A solid YouTube long-tail marketing campaign can really boost the reach and effectiveness of your B2B videos. We take a look at some of the ways companies can make their video content continue to work long after the upload.
NowThis is the most-watched news publisher on Facebook, with over 1.2B video views on the platform in April 2016. Learn how this Millennial-friendly publisher is crushing traditional broadcasters when it comes to news and current affairs distribution.
Taco Bell has been using video as part of its digital marketing strategy since 2011, and the brand is active across most of the main social video platforms. Facebook is driving 92% of its video views, but Instagram Video is generating the most engagement.
There were some amazing takeaways and tips for brands, creators, and video marketers from this year's Social Media Marketing World. We're a long way from the days when social media marketers viewed video and YouTube as a small piece of the content marketing pie, at #SMMW16 video took its place as king of online content.