review

A review is an evaluation of a publication, a product, a service or a company such as a movie (a movie review), video game, musical composition (music review of a composition or recording), book (book review); a piece of hardware like a car, home appliance, or computer; or an event or performance, such as a live music concert, a play, musical theater show or dance show. In addition to a critical evaluation, the review’s author may assign the work a rating to indicate its relative merit. More loosely, an author may review current events, trends, or items in the news. A compilation of reviews may itself be called a review. The New York Review of Books, for instance, is a collection of essays on literature, culture, and current affairs. National Review, founded by William F. Buckley, Jr., is an influential conservative magazine, and Monthly Review is a long-running socialist periodical.
In the scientific literature, review articles are a category of scientific paper, which provides a…

GrubHub YouTube Review
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GrubHub: YouTube Channel Review - Through the 'Reel' Wringer

'Through the Wringer', our video marketing series takes an in-depth look at a top brand's YouTube channel and reviews the content, programming, marketing, and audience strategy for any tips and strategy tricks to pass onto other creators and marketers. This week, online food ordering and delivery service GrubHub gets the Reel Wringer treatment.
evan carmichael youtube review
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Evan Carmichael: YouTube Channel Review - Through the 'Reel' Wringer

Video marketing series 'Through the Wringer' takes an in-depth look at a YouTube channel and reviews the content, programming, marketing, and audience strategy for clues to success. This week, Evan Carmichael gets the Reel Wringer treatment.
rhett-link-good-mythical-mornings-youtube-review
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Good Mythical Morning: YouTube Channel Review - Through the 'Reel' Wringer

Video marketing series 'Through the Wringer' takes an in-depth look at a leading YouTube channel and reviews the content, programming, marketing, and audience strategy for clues to success. This week, Rhett and Link's hugely successful weekday talk show 'Good Mythical Morning' gets the Reel Wringer treatment.
Kodak-PixPro-SP360-degree-camera
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Kodak PIXPRO SP360 Action Camera: The Reel Review

Now that YouTube fully supports 360 degree video content, more creators are looking for a good entry-level camera that will allow them to film, and upload, footage easily. We take a look at the KODAK PIXPRO SP360 Action Camera, and review the different features that come as standard.
apple watch video views

Apple Watch: Non-branded Video Views Outperform Apple by 10:1

Apple created an enormous buzz when it officially launched its new iPhone-compatible smartwatch last week. But of the 22 million video views generated for 'Apple Watch' content in the last 7 days, only 2 million belong to the brand itself.
paid-disclosure-video

Are You Misleading Viewers? How-to Best Disclose Sponsored Videos & Why

It's a fact that many online video creators are still not disclosing sponsorships they received for some of their video content, and that's totally against current FTC guidelines. In this week's How To's Day, we discuss how you can properly disclose your paid endorsements, and why you need to.
kinder surprise eggs earned media youtube

Here's 500 Million Views of Kinder Surprise Egg Unwrapping Videos

We've all heard about unboxing videos on YouTube, but what about unwrapping videos? Yes, they are a thing, and there are 500 Million views for the unwrapping of Kinder Surprise Eggs alone. But they are all for fan-generated, not branded, content.
youtube unboxing videos

Views of Unboxing Videos Increase by 57%, 62% of Viewers Use Them For Research

New research by Google confirms that views of unboxing videos increased by 57% in 2014, generating an incredible 1 Billion views since January alone. 1 in 5 of us has watched an unboxing video, and 62% of consumers have stated that they have used them as part of their research into a product.
youtube rewind 201

YouTube Rewinds The Best Moments And Top Charts Of 2013

YouTube always go out of their way to make a spectacular review video and this year is no exception. Watch the top YouTube stars recreate some of the more famous moments from online video in 2013 and see how many you can spot. We also take a look at some of the top gaming and music videos that trended this year.
video-seo

The Top Video SEO Practices Used by Marketers in 2013 [Report]

Video SEO as a marketing discipline is the foundation that ReelSEO was built upon all those years ago. Nowadays, it's more important than ever and our new survey confirms that 7 out of 10 of you think so too. Read more in our 2013 Video Marketing Trends Report.
day one garrys incident

Studio Pulls Negative Game Review From YouTube Citing Copyright Issues

Another gaming company has pulled the copyright card against a YouTuber for making ad revenue from a review that heavily criticises the Day One: Garry's Incident game. The YouTuber claims it's a censorship issue rather than a copyright one and it's turning into a PR disaster for the studio.
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Brands Should Encourage User-Generated Video Content to Spread the Word

Brands should let their customers do the talking by becoming brand advocates and sending their own user-generated video content through social media to spread the word. There are a number of ways to get your fan base excited about doing this for you, and how it can be a fun and cost-effective method of advertising.