video production

liverclicker mobile studio

Solving the Big E-Commerce Video Problem - In Real Time! [Video]

Many businesses want to produce videos that promote their products and services but are often intimidated by the perceived costs involved or the lack of in-house resources. We take a look at a new product from Liveclicker that could make things a little easier.
first steps longform video

Five Ideas For Squeezing The Most Out Of Your Longform Video

So, you've weighed up all the options and decided that you have the budget and the resources to create a longform video - so what now? We give you 5 great ideas for getting the most out of the footage, both pre and post production, to make that video work harder for you than you ever thought.
corporate video

5 Really Great Ways To Ruin A Corporate Video

Whatever type of corporate video you want to produce, whether it's a talking head interview or a How To guide, the bottom line is it has to be good. Badly produced video content can shatter your reputation and provide very little ROI. We take you through 5 things not to do.

Adobe to Add 150 New Features to CC Video Apps

The suite of video applications inside Adobe's Creative Cloud will soon have another round of interesting new features being added. With the announcement center...
Donna Davis with a homeowner during a shoot for The Home Depot

A TV News Reporter's Guide to Creating Interesting Videos Quickly

Ever wondered how television news reporters turn around a story within just a few hours. After working in news for 20 years, I use the same methods to create powerful, storytelling videos for my clients. It's an efficient and effective process you can use to help your clients tell their stories.
youtube pro series

YouTube Pro Series Takes A Look at the Duties of a Showrunner

In the latest edition of the YouTube Pro Series, four big creators talk about all phases of showrunning: what you need to plan for, how to interact with your community, who you should look for when you hire a crew, and so on.

Outdoor Lighting Techniques & Tips for Video Production

Lighting outside can be a little bit of a pain sometimes, since the sun is always moving, cloud cover is always changing, it could rain, there are unexpected temperature changes...but, knowing how to use diffusers and reflectors outside can make your day a little more manageable.

Why You Should Share Your Creative Budgets with Vendors

When clients don't divulge their creative budgets to vendors, it just wastes a lot of time and money on both ends of the deal. While the client may want to keep that secret in the attempt to prevent getting fleeced, creative vendors don't want to take advantage, they just want to know where to aim.
swiss army knife

Don't Seek A Video Jack-of-All-Trades When Looking for Quality Video Production

When you go to a doctor, do you want them to go ahead and take care of your teeth while they're at it? That's why it's strange when those seeking video want a jack-of-all-trades who can do everything related to a video production. For small stuff, it's OK. For quality productions, it's a problem.
Build drama with storytelling

Three Reasons to Embrace Video Storytelling

See how developing your storytelling skills as a video producer can help you create more compelling videos and make you a greater value to your clients. Some types of storytelling techniques can also help you become more efficient and help you land more sales.

An In-Depth Look at Adobe's Next Generation of Pro Video Apps

Adobe is revealing the next generation of their professional video and audio products: Adobe Story, Prelude, Premiere Pro, Audition, After Effects, SpeedGrade and Media Encoder. The company is clearly embracing the market for video production and is ever more committed to delivering value to pros from pre to post - and then some - AND, ReelSEO got a sneak peek look at the new features.