original content

Xbox Live Gets Original Content, GoPro Channel, Direct Uploads

It's been a busy day for Xbox announcements with the news that Microsoft is not only ramping up production on a number of original series, but it has partnered with UK’s Channel 4, GoPro and even has a new upload feature as part of its latest YouTube app....

Exploring the New World of YouTube with Generation C

YouTube has altered the map of content, and social media marketing, and influencers, like Generation C, are right at the center of discovering new videos and sharing them with others. Marketers and brands need to understand the new model to be successful. ...

Myspace: “Premium Video Content is Everything to Us” [Interview]

Myspace once dominated the social and video landscape, before both YouTube and Facebook grew big enough to steal its crown. Following a relaunch last year, the site is aiming to win back subscribers by providing premium video content - original and user-generated. ...

Ad Viewing on Long-Form Video Grew 86% in 2013 [Report]

FreeWheel brings a close to 2013 with its Q4 2013 Video Monetization report that shows online video is starting to look more and more like TV, long-form ad monetization is growing and mobile devices are continuing to make an impact on how we watch content....

House of Cards is Back and Here’s Why You Should Give a Damn

Never mind Valentine's Day, fans of Frank Underwood have been waiting months for the return of 'House of Cards', the Emmy-award winning Netflix series. It's back tomorrow, and even if you don't intend to watch it, you should know why it's such a trailblazer. ...

Computer-based Video Consumption Climbed 157% in Past Five Years

Five years on, computer-based video consumption is going big time. We all knew it would. Nielsen provides some nice insight into not only who is watching it but also on what device and a bit of what kind of content they're watching. So jump on and enjoy the ride....
three billion in content

Netflix Says $3B Burning Hole in Pocket, Wants to Buy Content

Sure, HBO hit $4.9B last year, but Netflix hit $4.3B, and has been around for half of HBO's lifetime. This year Netflix is set to drop $3B on content, but that's only the tip of the licensing iceberg. So do they have an exit strategy to the highly costly and addictive content licensing game? I think so......

Wearables, 4K and Original Content: New Video Technology at CES 2014

Industry techfest CES 2014 kicks off in Las Vegas this week and we bring you a selection of some of the big themes of the show, from the latest in wearables to the launch of cheaper 4K TVs. It's a taste of the latest technology and innovation in online video for video producers and consumers alike....

An In-Depth Look At OTT And Live TV For 2014

2013 was a huge year for OTT (Over The Top) devices and content providers, but that's nothing compared to the growth of original content that Amazon, Hulu and Netflix are promising for 2014, alongside some exciting developments in OTT technology. ...

Tubestart Offers Crowdfunding Opportunities To One Million YouTubers

Crowdfunding is nothing new, but Tubestart hopes to offer something that's exclusively for the YouTube community only. Launched this week, the platform provides video creators the chance to reach out to sponsors and grow revenue via monthly subscriptions. In return, benefactors get perks such as exclusive content. ...

YouTube vs. Creators: The Battle of Ownership

Who owns the relationship? That seems to be the broad question that has erupted during the latest string of back-and-forth accusations over YouTube’s partnership with creators. So is putting your content on YouTube a good or bad thing, anyway?...

Netflix Looks to Dreamworks Animation for More Original Content

Netflix continues their run on original content, as they strike a deal with Dreamworks Animation, the guys behind Shrek, Madagascar, and How to Train Your Dragon, to be the exclusive provider of TV-like episodes of Dreamworks Animation originals....