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video ad longform

Ad Viewing on Long-Form Video Grew 86% in 2013 [Report]

FreeWheel brings a close to 2013 with its Q4 2013 Video Monetization report that shows online video is starting to look more and more like TV, long-form ad monetization is growing and mobile devices are continuing to make an impact on how we watch content.

Where are Millennials Watching Video Content? Not on TV. [REPORT]

If Millennials are watching TV content, but not on TVs, then where are they watching TV content? Plus, how does one market to Millennials if TV is not where they are watching video? TiVo's latest survey results shed some light on all of this and more. We also give some logical tips on where you might want to market to Millennials.
state of the union

Your Week in Live-streaming: State of the Union Address

Barack Obama's fifth State of the Union is broadcast tonight, but you don't have to be sat in front of a television screen to watch it. Almost every major news site, and dozens of major YouTube channels, will be live-streaming the event so viewers can catch every minute.
christmas cats tv live stream

Attention! Stop Everything And Watch Christmas Cats TV

Christmas trees, cats, cheesy festive music and a fully grown man in an elf costume. It can only mean Christmas Cats TV! You only have one more day to catch this insanely brilliant live stream so what are you waiting for?
youtube music awards november 2013

Countdown To Music Awards Begin, YouTube Hopes For Watercooler Moment

The first ever YouTube Music Awards, one of the most important events in the site's history, will start in just a few hours. With Spike Jonze at the helm, YouTube hopes it will be one of the watercooler moments of 2013 and establish them as a broadcaster with serious clout.
one direction

YouTube Music Award Nominations Are Open, Voting Frenzy Begins

Nominations for the first YouTube Music Awards are now open and viewers have just under two weeks to vote for their favourites including best video, best artist, best YouTube phenomenon, best breakthrough and best response of the year.
black friday reddit

Reddit Turn To YouTube To Document Black Friday Madness

Black Friday is only 48 days away (Christmas is 74!) and Reddit, the self styled 'Front page of the internet' is livestreaming the event on its YouTube Channel. Redditors will know that means hours of WTF images and videos plus the latest from the chaos out in the malls.
Lecteur

The Month In YouTube: September 2013

There were many new features and updates to YouTube in September 2013 and we've kept track of all the major ones. The site announced new royalty free music tracks, a troll blocking feature and the ability to download videos to mobile devices to watch off line.
youtube-live-stream-vs-website

Live Streaming on YouTube.com Vs. Embedded Player: Which is Best?

In this week's Creator's Tip video, I talk through the options for hosting live streaming events with YouTube - on Youtube.com vs. on your own website using YouTube's embedded player. Which is better for your brand, your live stream event, and your viewers?
live streaming

Consider Live Video Streaming and Engage Your Customers

Those looking for some good buzz around an event should consider live streaming. Creating a way for people to watch a music festival, or a unique multi-day event, streamed live to all, can generate significant amounts of attention to your business.
Ashes-2013-live-stream-youtube

YouTube Deal For Cricket Coverage: Ashes Streamed Live In 53 Countries

The Ashes have kicked off and, in a deal between YouTube and the England Cricket Board, viewers in mainland Europe and Latin America will be able to watch full and free coverage of the series via the site's live streaming feature. 53 countries will benefit from the partnership between the two.
glastonbury festival

UK Viewers Get Multi Platform Glastonbury, Wimbledon Coverage

Summer 2013 is going to be a huge year for digital broadcasting in the UK with the BBC set to offer around 250 hours of live Glastonbury content as well as 10 live streams from Wimbledon. Coverage of both events will be available online and via connected TVs and games consoles.
video production camera

5 Effective Video Styles for Video Marketing [Creator's Tip #93]

Now that we've covered the different types of video marketing, it's time to cover the different video styles you can use for that marketing. What are the pros and cons of each of these styles? It's good to know what you're getting into before you start.