internet marketing

Internet marketing, also known as web marketing, online marketing, webvertising, or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. Internet marketing is considered to be broad in scope because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media. Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.
Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, mobile advertising, and Web 2.0 strategies.
In 2008, The New York Times, working with comScore, published…


5 Top Twitter Video Marketing Strategies for Every Business

ReelSEO's Grant Crowell interviews TwitJump's founder Alex Lawrence, who shares some of the top reasons businesses today should be doing video marketing in twitter, and some tips for planning your own twitter video marketing strategy.

Anonymous YouTube Cyberbullies - Should They Be Outed?

Grant Crowell interviews attorneys Daliah Saper and Mark J. Rosenberg, as they weigh in on the legal case with YouTube that's hit the mainstream media, and the big question: Under what circumstances under should an Internet Service Provider should be required to unmask an anonymous subscriber?