Facebook video ads yield amazing results for creators and marketers who leverage the platform effectively, but which video ad formats are the most effective on the social network? We take a look at 3 of the most effective?
Airline safety videos have come a long way in the past few years. Not only are they are being used as a medium to define and differentiate the airline brands from each other, but also as a golden video marketing tool to reach as many potential customers as possible.
Halloween should be the kind of event that brands jump on to create videos for, but out of the 80,000 YouTube channels who have uploaded Halloween content, only 1.3% belong to brands. With the average Halloween How-to video attracting around 18,000 views, how much longer can brands ignore this golden marketing opportunity?
When the British Red Cross wanted to reach as many teenagers as possible to teach them the benefits of learning first aid, they knew they had to create a campaign that would engage them from the start. So it reached out to some top UK YouTube creators to help. The results were very encouraging.
Real time videos are a great medium for your corporate message, whether that's brand communication, employee training or product demos. We show you some examples of the ways in which your company can utilize real time video.
Here are some strategies from four unique industries using video in a way that may not be the flashiest way possible, but they provide value in that they educate, and sell though showing expert knowledge in a category.
Ever wondered how to make the best milkshake or how to correctly serve a watermelon? The HowToBasic channel go out of their way to give us the best instructional videos on YouTube. We get a peak behind the scenes and the lowdown on the use of so many eggs.....
ReelSEO's Grant Crowell interviews Dan Nessel, Marketing and Research director for PowerSupplements.com, on the special content and marketing opportunity with producing and promoting video online to serve as a consumer advocate and watchdog for one's own industry.
Grant Crowell's podcast interview with Telestream's VP of Marketing Barbara Dehart on the new release of Screenflow 2.0 – the screen capturing software used for creating, editing and publishing as video file – on how the new version's enhancements will provide users with even better “business-quality video” than before.