Jason Nash vs Klarity

How Jason Nash and Klarity Found Creator Success on Vine

Vine has given a voice to an array of new comedy stars who have mastered the art of telling engaging stories in just six seconds. Check out why established Viners Klarity and Jason Nash started creating content on Vine and how their Vines caught on with viewers.

Squatty Potty Serves Up Frozen Unicorn Poop in New Video Marketing Campaign

Many consumers will be familiar with the Squatty Potty after the product's appearance on Shark Tank. But, now the brand wants to bring the product to the attention of everyone, and have teamed up with the legendary Harmon Brothers on an innovative new video marketing campaign - featuring soft serve unicorn poop ice cream.
Gatorade Sweat it to Get it End Slate

JJ Watt and Gatorade Teach Us 8 Lessons in Video Marketing

Gatorade has teamed up with NFL superstars JJ Watt, and Peyton and Eli Manning, on a new campaign that encourages students to “Sweat It to Get It” if they want to try the sports drink. We take a look at the ads and tell you 8 reasons why we love them, and why video marketers should too.
batman-v-superman trailer comic con video marketing

Comic Con and Film Trailers = Video Marketing Win for Warner Bros

Warner Brothers released trailers for two highly anticipated new comic-book based movies at last week's San Diego Comic Con. The buzz around the films, plus the timing of the new teasers created a viral frenzy for both 'Suicide Squad', and 'Batman vs Superman: The Dawn of Justice'.
youtube fake ads super bowl 2015

Super Bowl 2015: Video Marketing Lessons from Fake Video Ads

Some of the biggest names on YouTube were invited to create fake Super Bowl ads for this year's game. The ads had to be good, they had to entertaining, and they had to include a golden nugget of video marketing advice. Did you watch them all?
vitaly streaking

YouTube Prankster Vitaly Zdorovetskiy Makes World Cup Final Debut

Never mind that Germany beat Argentina 1-0 on a thrilling late game goal to become the first European team to prevail in a World Cup in the Americas. YouTube prankster Vitaly Zdorovetskiy was streaking and Lebron James caught it all for Instagram to see!

Hump Day vs. State Farm Jake in the Battle of YouTube Memes

The challenge for the car insurance business is that talking about their products is kind of boring. So insurers have taken to TV, and to YouTube, with humorous ads that will make their name memorable with viewers. On YouTube, these videos have the added benefit of being shared, re-uploaded, or even re-enacted by people who enjoy them, but who is winning the battle of the memes?
mtv instagram video

8 Best Branded Instagram Videos of the Week: 26th May 2014

MTV celebrates the celeb wedding of the year, Jack in the Box dares us to eat its mouth-burning burger, and Cornetto and Coca-Cola play hide-and-seek, although not with each other. Watch these, and other, best Instagram videos of the past 7 days.
burgerking instragram video

5 Best Branded Instagram Videos of the Week: 12th May 2014

In our pick of some of the best branded video content on the Instagram platform of the past week, Burger King celebrated National Beverage Day,, Mini made the perfect cup of tea, and Ford helped one child design the best Mother's Day present ever.
what makes a great viral video

What Really Goes Into Making a Great Viral Video?

Everybody seems to want that 15 minutes of fame for their video, to capture that “lightning in a bottle” moment and monopolize water cooler conversations in offices across the country. But the question is, how do you get it?
target vine marketing

5 Best Branded Instagram Videos of the Week: 19th April 2014

That classic little car, the Mini, shows off its seductive side, Target and M&S go Easter mad, Oreo get inventive, and Tiffany tempts us with a very lovely piece of jewelry. Welcome to the best Instagram Videos of the past 7 days.
april fools youtube fine bros

Viral Video Friday: Pokemon, Internet Cats and Nutella

In our pick of the best videos of the week we try and become a Pokemon Master for Google, watch internet cats react to internet cats, on the internet, and re-live the Mentos/Coke experiment, now with added Nutella. Welcome to Viral Video Friday.
ian padgham vine woodman

Ian Padgham: The Vine Superstar in Hot Demand by Brands [Interview]

If you know Vine, then you'll know Ian Padgham, as his work on the platform is some of the most exciting and innovative around. As well as creating his own brilliantly inventive stop-motion clips, he's in huge demand from brands such as Sony, Disney and Ford.
youtube april fools

YouTube and Google: The VERY Best April Fools’ Day Pranks, 2008-2013

Tomorrow is April Fools’ Day and in the next day or so we can expect around two dozen April Fools’ Day pranks from Google and YouTube. We take a look back at some of the very best jokes from the company from the past few years. How many will they fool this year?