cross screen advertising

Cross Screen Digital Video Advertising Gets Best Results [Report]

Videology took a look at four big campaigns they assisted with last year that all wanted to add digital video to their ad spends in order to achieve specific goals. In the end it runs down the accomplishments and obstacles of each. Overall, an interesting read and maybe a place to start when you are planning that next ad campaign.

E-Commerce Retailers Find Value In Online Video

Our pals at eMarketer (well not sure we're exactly pals) have done some new research pertaining to how retailers see the value of online video panning out. From...

Video and Social Marketing Reach A Groundswell

ReelSEO had an opportunity to speak with Nate Elliott following his presentation on the groundswell where he described several practical, data-based strategies that companies can use to build their social media strategy.

Consumer Generated Video Ad Campaign Tips

It's the dream of all marketers and website owners, get the consumers, users or your target audience to do your work for you. Have them create the content and s...