Facebook

Fake Freckles: The Surprising Summer Beauty Hack That’s Trending Online

If you’re into beauty you’re probably looking to online video tutorials to find the latest trends and how to rock them. We take a look at one current beauty hack, the fake freckle, and highlight the brands and influencers that are uploading the most viewed and most engaging freckle-faking videos....

A Day in the Life of the Weather Channel’s Digital Editor-in-Chief

Did you know The Weather Channel has a host of related digital channels that generate around 400M video views on Facebook a month? We talked to its digital editor-in-chief Neil Katz, about growth hacking, digital video strategy, and dancing llamas. ...

Audiences Can’t Get Enough of Wonder Woman Video Content

The much-anticipated Wonder Woman movie has finally been released, and the initial reviews are very positive. But how does this enthusiasm for Wonder Woman translate into views and engagement on videos like official trailers and fan-related content?...

In 2017, Every Brand Needs to Have an Influencer Strategy

In April 2017, Tubular tracked 8M influencers who collectively drove 759B video views. This compares to 180B total monthly views for media and entertainment organizations, and 24B views for brands. That's why every brand needs an influencer strategy for their marketing campaigns....

How The New York Times is Making News With Social Video

The New York Times is one of the most recognized media companies in the United States, and over the last 160 years, it has built a name for itself as a destination for authoritative news and professional journalism. The NYT also has an engaging social video presence with 15.2 million followers, and thanks to these dedicated fans, NYT routinely pulls in millions of views a month from its video content. ...
Top-cross-platform-video-creators

Top Online Video Creators Across Social: April 2017

According to the latest online video ranking leaderboards from Tubular, The DoDo, Viral Thread, The LAD BIble, and UNILAD were some of the top video creators across the big social video platforms in April 2017....

Group Nine Media Steals The Show at #NewFronts2017

Group Nine Media is a family of digital media brands (NowThis, The Dodo, Seeker, and Thrillist) built for the mobile, social, and video-first world. It generated 3.3B video views and 96M social actions against its content in April 2017, and is scaling up at a breakneck pace. ...

The Top Facebook Video Publishers: April 2017 Most-Popular

Viral Thread, Ladbible, Food Network, The Daily Mail, and NTD were some of the most-watched publishers on Facebook for video content in April 2017. Take a look at the brand new Tubular Leaderboard for top Facebook creators for more information....