Memory has the ability to encode, store and recall information. Memories give an organism the capability to learn and adapt from previous experiences as well as build relationships. Encoding allows the perceived item of use or interest to be converted into a construct that can be stored within the brain and recalled later from short term or long term memory. Working memory stores information for immediate use or manipulation which is aided through hooking onto previously archived items already present in the long-term memory of an individual.
Visual, acoustic, and semantic encodings are the most intensively used. Other encodings are also used.
Visual encoding is the process of encoding images and visual sensory information. Visual sensory information is temporarily stored within our iconic memory and working memory before being encoded into permanent long-term storage. Baddeley’s model of working memory states that visual information is stored in the visuo-spatial sketchpad.