Memory has the ability to encode, store and recall information. Memories give an organism the capability to learn and adapt from previous experiences as well as build relationships. Encoding allows the perceived item of use or interest to be converted into a construct that can be stored within the brain and recalled later from short term or long term memory. Working memory stores information for immediate use or manipulation which is aided through hooking onto previously archived items already present in the long-term memory of an individual.
Visual, acoustic, and semantic encodings are the most intensively used. Other encodings are also used.
Visual encoding is the process of encoding images and visual sensory information. Visual sensory information is temporarily stored within our iconic memory and working memory before being encoded into permanent long-term storage. Baddeley’s model of working memory states that visual information is stored in the visuo-spatial sketchpad.

internet gets bigger what about video

As The Internet Grows Bigger, What Do We Do About Video?

The Internet is still growing at a fast pace, and video is playing a huge part of that. But, with consumers streaming more online video content than ever, ISPs are already feeling the pain of maintaining the bandwidth required. How will publishers and platforms cope with the ever growing demand for video?
livestreaming challenges for business

The Benefits and Challenges of Live-streaming Video

The barriers to entry for live-streaming branded video content have never been lower. It's easier than ever to broadcast a live event out to an engaged audience, but there are many factors to consider such as cost, delivery and accessibility.
Creators Tip 161 - How To Optimize Videos for Mobile Devices

3 Ways to Optimize Videos for Mobile Devices

On this week's Creator's Tip, Jeroen "JW" Wijering, the co-founder of JWPlayer, and one of the world's leading experts on optimizing video for mobile, shares some very useful tips on how to optimize video content for on-the-move consumption.

JW Player Partners With Vid.ly To Simplify Video Across All Devices

Online video service Vid.ly has teamed up with JW Player and that means the guesswork will been taken out of encoding profiles for HTML5 browsers, smartphones, tablets, set-top boxes and connected TVs. The new partnership will ensure that publishers can keep up with the latest mobile devices and browsers on the market.