branded video

Procter and Gamble Launches ‘Pick Them Back Up’ Ad Campaign

Proctor and Gamble's new worldwide feelgood ad campaign has gone viral, just in time for the 2014 Winter Olympics, where they are also setting up a base to support the families of Olympians in Sochi. But it's moms who really get the special treatment in “Pick Them Back Up”.

Lessons from 2013's Top Online Video Ads

On this week's ReelSEO Creator's Tip, we take a look back at some of our favourite video ads of the year and discuss the lessons we can learn from them. As video marketers, what takeaways are useful in determining what worked for a brand and for an audience?

Most Viewed YouTube Ads In Brazil November 2013

With the 2014 World Cup only months away, it's no surprise that four out of the top ten watched video ads in Brazil last month were soccer related. Veteran rock legend David Bowie's appearance for Louis Vuitton takes the number one spot though, with his Venetian Ball extravaganza.

YouTube's Top Trending Videos And Video Ads of 2013

YouTube have released their top trending ads and videos of 2013 and it includes almost all the ones you would expect - from Harlem Shake to Van Damme's splits to those dancing Evian babies. In the top ten trending videos, three branded ads make the list for the first time.

Sainsbury's Bank On 50 Minute UGC Video For Christmas Campaign

The UK Christmas ad market is about as competitive as it gets, and although John Lewis and Marks and Spencer may have won an early battle with the views and shares their campaigns have already attracted, Sainsbury's hope to win the war with their long form user generated ad.

Top Branded Vines Of The Week: November 14th 2013

Brands on Vine continue to bring us inventive and hugely entertaining short form videos and this week we have another 6 of our favourites. Puma make like a train, Target jazz up an apple and we're not entirely sure what's going on at Disney if we're honest.

Most Viewed YouTube Ads In Brazil October 2013

The online video market in Brazil is one of the fastest growing in the world, and Brazilians are the second largest group of YouTube and Facebook users. We take a look at the 10 most shared video ads in Brazil for October 2013.

Scary Moments In Video Marketing: Six Horrifying Corporate Videos

Most corporate videos are pretty good, some are great enough to go viral and some miss the mark by such a margin that it's a wonder that the creative team behind them don't have nightmares for the rest of their lives. We bring you 6 of the scariest business videos of all time, the ones that should never have seen the light of day.

40% Of Top 1000 Shared Instagram Videos Are Brand Led, Snoopy Is Top Dog

Instagram Video only launched in June but it's already attracting huge brand attention. 40% of the top 1000 shared Instagram videos last month were brand led, with Peanuts, GE, Nike, MTV, Disney and Red Bull all benefiting from super short form video marketing.

Humour, Emotion and UGC: Food Industry Video Trends For 2013

When it comes to the food industry, brands need to understand the behaviour of the customer and construct the right kind of campaigns to win their hearts and their loyalty. We take a look at some of the trends that have helped companies like Oreo and Chipotle go viral on YouTube.