video screens

The Second Screen Revolution: Do Advertisers Need To Worry?

As we surge towards the internet of things, where the digital touchpoints to a consumer outnumber the digits they have to touch them, is it becoming increasingly difficult for the media advertising industry to remain in control?

Video Widget Tips – Interview With Avenue A | Razorfish

Interview with Jeremy Lockhorn, Director of Emerging Media and Video Innovation Avenue A | Razorfish. Jeremy explains how video widgets are being used in business applications, and tips for companies looking to get involved in either developing or marketing video widgets.

Measuring Online Video - Interview With ComScore's Josh Chasin

ReelSEO caught up with Josh Chasin, Chief Research Officer for comScore at the adtech conference in Chicago last week. Josh had just returned from moderating the panel titled, The State of Online Video: Going Beyond the Pre-roll.