Streaming Media East is ready to hit New York City next week and we’ve got the top reasons why you should be attending. As an added bonus, we’ve also got a discount code for you to shave off a bit of the price to make it even more enticing. Ooh la la! If you’re using video for your business, you need to get to this show.

What You Can Learn at Streaming Media East

The Streaming Media East show offers a wide range of information for those using online video in their business. The show offers everything from how-to sessions to networking opportunities for SMB, enterprise and higher education along with everyone in between. How-to sessions will get you up to speed on a variety of things like setting up live streaming production and getting your social video initiative off the ground and “viral” (are we still using that word?). Other how-to’s will have you live captioning content for webcasting, and optimizing your video for HTML5 and Flash.

You know what I’m talking about, all the stuff we try to fill your heads with every day here at ReelSEO, so you can see why we’ve hooked up with them.

Who You Can Meet at Streaming Media East

The list of speakers reads like a who’s who in the online video industry so giving you a complete list would be information overload, so I’ll pick and choose some gems.

For example, we’ll kick off with occasional contributor, Mr. Kevin Nalts, the Viral Video Genius (I guess we are still using viral). He’ll be on hand to talk about making a living off of YouTube. Matt Frost, the Senior Business Product Manager for Google Chrome will be offering the opening keynote on Tuesday. Rob Roskin, Sr. Mgr of Video Operations and Emerging Tech from MTV Networks will be talking about live stream production. Jim Louderback, CEO of one of my favorites, Revision 3, will be on hand talking about YouTube New Content Channels.

Ran Harnevo, SVP of Video at AOL will team up with Alisa Bowen, GM of the WSJ Digital Network, Marc DeBecoise, SVP & GM of Entertainment at CBS Interactive, Rob Barnett, Founder and CEO of My Damn Channel and Scott Reich, VP of Original Content & Programming at VEVO and they’ll talk about the value of original web series. Oh how I wish I would be on hand for that one!

Brett Wilson, CEO of TubeMogul will be on a panel discussing Internet TV and cord cutting.

Other companies with representatives on hand include Microsoft, Adobe, Akamai, Boxee, Cisco, Ericsson, HBO,, Qualcomm TiVo, EPIX, Roku, Turner Sports, and Viacom along with many, many more.

What I Would Do at Streaming Media East

One day I will make one of these shows because I think it would be invaluable both information and networking wise. However, I won’t be at this one, but if I were, I would be at the following sessions.

Monday – The first session is a tough call as I’m familiar with both topics but I think that Streaming Media Delivery – Servers and Clouds would top Encoding for Flash, Mobile, and HTML5 because I know less about that one and would get more out of it. After that I would check in on Live Webcasting from Soup to Nuts.

Tuesday I would probably hit the Opening Keynote (they’re giving away 12 Google Chromebooks?!) then pop on over to HOW-TO: Technical Setup of Live Streaming Production. After that it would be Handicapping and Reviewing YouTube’s New Content Channels. In the afternoon you would probably find me at Original Web Series at the Tipping Point and after that MPEG DASH: Opportunities and Impacts on Adaptive Streaming would win out over the others. Wrapping up the day would probably be a toss up between Internet Television: It’s Broken Already and Will Internet TV Accelerate Online Video’s Growth or Keep Television Stronger than Ever? Then of course some networking afterward.

Wednesday would lead of with Jim’s keynote followed by Balancing the Viewer Experience and the Need to Monetize. After that I would be all over Down and Dirty: Live Streaming on a Budget but that would get trumped by The Business of TV Everywhere. Then you could find me at Best Practices for Planning A Content Curation Strategy or maybe Finding, Growing, and Cultivating an Audience Online and I would wrap up my show with The Digital Living Room.

Hey but you can attend and save a bit of cash in the process because all ReelSEO readers get a $200 discount on registration. Plus, take advantage of our FREE exhibit hall pass. Use code RLSEO12 or follow this direct link for registration. If you do, drop me a note and let me know what you saw and learned.