SES Chicago is almost upon us–November 14-18–and it’s sure to be another amazing show. But if you somehow haven’t quite made up your mind to go, I thought I’d give you a little extra motivation. You see, our founder, Mark Robertson, and frequent contributing author, Greg Jarboe, are going to be on a panel discussion together at SES Chicago, and it’s all about using and optimizing YouTube to market your business.

Hear ReelSEO Contributor Greg Jarboe On YouTube Marketing

Greg Jarboe is a well known expert in the search engine and online video marketing space. He’s also a frequent contributor to ReelSEO with excellent analysis and insight into popular video campaigns and emerging video news.

And you can hear Greg talk all about marketing your business with YouTube at SES Chicago–why businesses should use YouTube and online video, strategies for video marketing, and much more.

Hear ReelSEO Founder Mark Robertson On YouTube Optimization

Sharing the stage with Greg will be ReelSEO’s founder, Mark Robertson, who will talk about online video optimization. Businesses that jump into online video and make great content still need to ensure that video content can be found by the people searching for it. So Mark will cover the ins and outs of setting up your YouTube channel and videos so that they’re optimized for search and more readily available to potential viewers.

The joint session with Greg and Mark is in the Social Media track at SES, and is entitled Next Gen YouTube Marketing. Here’s the synopsis of the session from the SES Chicago website:

The internet’s second most popular search engine can be a tough Tube to crack but not with this advanced team of video SEOs and marketers. Do you really have to blend an iPhone or sit on a horse backwards pitching shower gel to have a successful video marketing campaign? This session will answer those questions and more by sharing successful video marketing case studies, specific advanced optimization tactics and YouTube networking advice that can help boost your next video marketing projects to the next level.

Moderator: Jonathan Allen, Director, SearchEngineWatch

Speakers: Greg Jarboe, President & Co-founder, SEO-PR

Mark Robertson, Founder, ReelSEO

Other Sessions & Speakers At SES Chicago

There are obviously a lot of great sessions at SES, beyond just Next Gen YouTube Marketing. Here’s a sampling of what you’ll be missing if you don’t attend:

Intro to Search Engine Marketing – Speaker, Dr. Ralph Wilson, founder of Web Marketing Today

Winning! Measuring Social Media Success – Speakers, Eli Goodman of comScore and Tami Dalley of Buddy Media

Social Media Signals In Search – Speakers, Andrea Fishman of BGT Chicago and Jim Yu of BrightEdge

Screw Viral Videos – Speakers, Austin Craig and Jeffrey Harmon of Orabrush

Search: where To Next – Speakers Eli Goodman of comScore, Zephrin Lasker of Pontiflex, Alan Osetek of Resolution Media, and Dana Todd of Performics

Smart Mobile Marketing – Speakers Michael Martin of Covario and Helene Rosenblum of Leapfrog Online

Save On SES Chicago With A ReelSEO Discount Code

If the sessions and speakers interest you, but you’re worried about cost, I have good news for you: you can save 20% on admission to SES Chicago by using the discount promo code: Reel20.

So what are you waiting for? Register for SES Chicago today, and be sure to say hi to Mark if you run into him while you’re there!