Industry/Sector: Sports

YouTube Wars: Boston Red Sox vs. New York Yankees

Sadly the U.S. had its heart broken by Belgium in the World Cup. But later this year we've got another big sporting contest coming with "World" in the title. That is, of course, the World Series. Now that the World Cup is over for the U.S., many Americans will return to watching baseball, but which of the big two teams is seeing the most action on YouTube?

How Second Screen and Viral Content Are Keeping Canadian Sports Fans Engaged

Sports content creators face different challenges and opportunities than creators in any other category on YouTube, and other digital platforms. These unique, sports-specific issues include: working with content with a short shelf life, and keeping an audience through an off-season. Learn how TSN is keeping its Canadian viewers engaged.

Streaming Sunday: Super Bowl to Stream Free Online Via FOX Sports GO

For the third year in a row a broadcaster will stream the Super Bowl free online as FOX uses it's Sports Go app to show providers and viewers what it has to offer. It won't have the same ads, it won't be available on smartphones and it's most likely a ploy by FOX to get more providers to pick up their FOX Sports channels.

Hell Yeah: WWE Sees Future of Digital Video

WWE has announced the launch of the WWE Network, a 24/7 streaming resource for wrestling fans which will include reality shows, documentaries, behind the scenes footage and classic matches. There's also a pay-per-view feature for events like Wrestlemania.

Google’s Eric Schmidt: YouTube Can Live Stream NFL, NBA and MLB

Google CEO Eric Schmidt states that YouTube are technically capable of live-streaming huge sporting fixtures from the NFL, MLB and NBA but will Google ever be willing to outbid the major broadcast networks for the rights to show these games on a regular basis?

ESPN Deal With AOL Offers Sports Fans Premium Online Video Content

AOL and ESPN have signed a pretty significant deal to distribute ESPN sports related video content across major AOL sites like The Huffington Post, The Boston Globe and of course, AOL itself. The agreement strengthens AOL’s collection of high-quality online video content and significantly boosts its sports-related offering.