We already know that online video can help to increase sales conversions – but, with a simple enhancement, you can more than double your video conversion rates.  Invodo, an online video solutions provider for e-commerce retailers and manufacturers, released a new video whitepaper today that exposes groundbreaking new research about a powerful and simple technique that reliably doubles conversion rates for online video.

It always amazes me how some of the most effective techniques for increasing conversion are so simple that they’re overlooked and are often times – right under our noses.  Be sure to watch the video in its entirety, or at least until the 1:30 mark.