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How-to Build Your Own Best Practices Around Social Video [Exclusive Masterclass]

In the online video space, it can be a constant, albeit rewarding, battle to keep on top of best practices to ensure you leverage the most out of your programming and distribution strategy. But with our new report, you'll learn first hand how to 'Find Your Own Best Practices' and create a strategy for success in online video. The report is full of actionable takeaways that you can put into place today!...

The Many Faces of #E32017: Sponsored, Live, and Official Video

At E3 2017, the world's biggest gaming brands released 80 trailers around the most highly-anticipated game releases of the year. We take a look at how live, sponsored, and official E3 2017 content performed on YouTube....

In 2017, Every Brand Needs to Have an Influencer Strategy

In April 2017, Tubular tracked 8M influencers who collectively drove 759B video views. This compares to 180B total monthly views for media and entertainment organizations, and 24B views for brands. That's why every brand needs an influencer strategy for their marketing campaigns....

User-generated March Madness Videos Explode

Engagement on March Madness Instagram video content has exploded compared to last year. Instagram engagement increased by 127% compared to content uploaded during the 2016 March Madness two-week window....

Beauty on YouTube: Brands, Influencers and the Millennial Woman

Did you know that Sephora’s YouTube audience is 2.5x more engaged than the average YouTuber? Or that Kat Von D’s audience is 4x more likely to engage in her Sephora content than the average YouTuber? Find out more about Beauty on YouTube when it comes to brands, influencers and the Millennial Woman....

Why Your Video Needs Music (And Where To Get it)

Music adds depth to an online video, and keeps the viewer engaged throughout. A great soundtrack can make a good video into a great one - but how do you source the music you need? ...

A Day in The Life Of: Head of Programming at Viral Video Sensation Jukin Media

Jukin Media is home to some of the most famous viral clips on the Internet, and if you have ever searched for fail videos or cute animal clips, the chances are you have landed on a channel owned by the company. We spoke to its Head of Programming and Publishing about his role, and the 1.6 billion video views created by its owned properties each month....

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