Bree Brouwer

YouTube Live: The Ultimate Brand Guide to Live-streaming on YouTube

If your brand has yet to experiment with YouTube Live as part of your video marketing strategy, now is the time to try. Read our guide to ensure you are following best practices to get the most return on investment from your YouTube live-streams. ...

Facebook Dwell Time: What Video Marketers Need to Know

While engagements are still a powerful indicator of how your content is performing on Facebook, there’s another metric the social media platform has started prioritizing: dwell time. We take a look at dwell time, and what it means for your video content strategy on the social network....

5 Brands and Publishers Killing It with Instagram Video in 2017

Instagram is one of the top destination sites for short-form video content. For brands and video marketers interested in upping their own Instagram game, here are five examples of brands currently finding great success on the platform....

Here’s Why National Geographic Rules Social Video

National Geographic has always been famous for its powerful storytelling, so its no surprise that it's finding huge success as an online video publisher on platforms like Instagram and Facebook. ...

A Day in the Life Of: Head of Brand Partnerships at ATTN:

ATTN:, one of the most impactful video publishers around, works with brands and companies to create engaging, custom content across a variety of media platforms. We talk to its Head of Brand Partnerships about the company’s branded content strategy and how it’s helped ATTN: rank as the #1 publisher on Facebook in terms of 30-day average views....

8 Killer Content Ideas for Facebook Live Video

Publishers and brands who want to step up their live content game don’t need to look any farther than Facebook Live. We bring you 8 killer content ideas to make the most out of your Facebook Live strategy....

A Day in the Life Of: An Intern at YouTube Channel Funhaus

At one point, everyone in this industry was a newcomer. That’s why here at Tubular we wanted to get the perspective of someone who’s just starting his career in online video and why the industry matters to him, as part of our "Day in the Life of" series. Nick Torchon works as an intern at the YouTube comedy and gaming channel Funhaus, which boasts over 1 million subscribers....
A Day in the Life Of: An Influencer and Brand Ambassador by Bree Brouwer

Cassandra Bankson: A Day in the Life Of an Influencer and Brand Ambassador

The world of online video and influencer marketing can be a tricky one to navigate. Both parties need to match in tone, message, goals, and more if they want to reap the most benefits of their partnership. We talk to superstar influencer Cassandra Bankson on how she works with top brands like Maybelline, Clairol, and NYX....

Bree Brouwer

Bree Brouwer is pro writer, journalist, and content marketer who may or may not have an unhealthy obsession with all things online video and video marketing. Her writing has appeared on Forbes, The Next Web, Fast Company, Tubefilter, The VideoInk, YouTuber Magazine, OnlineVideo.net, and more.