Video Marketing Insights

Brands Sponsor Top YouTube Celebrities to Generate Millions of Video Views

Carla MarshallAugust 16, 2018

10 Knockout Tips from Top Video Experts For an Insights Driven Video Strategy

Bree BrouwerAugust 15, 2018

Shane Dawson’s Jeffree Star Special Tops the Sponsored Video Chart

Carla MarshallAugust 11, 2018

The Masters Of Creative Selling: How Ogilvy Understands the Social Video Audience

Danielle LepeAugust 10, 2018

14 Killer Video Trends and Insights From the 2018 FIFA World Cup

Greg JarboeAugust 9, 2018

Fortnite Fails Are an Addicting Video Trend (And Brands Should Care About That)

Bree BrouwerAugust 8, 2018

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Brands Sponsor Top YouTube Celebrities to Generate Millions of Video Views

Carla MarshallAugust 16, 2018

Major YouTube celebrities have massively engaged audiences, and many brands are leveraging the sponsored video opportunities this creates. Check out the latest Tubular global sponsored video chart for details. ...

10 Knockout Tips from Top Video Experts For an Insights Driven Video Strategy

Shane Dawson’s Jeffree Star Special Tops the Sponsored Video Chart

The Masters Of Creative Selling: How Ogilvy Understands the Social Video Audience

14 Killer Video Trends and Insights From the 2018 FIFA World Cup

Fortnite Fails Are an Addicting Video Trend (And Brands Should Care About That)

Bree BrouwerAugust 8, 2018

Tubular's Q2 State of Online Video report discovered Fortnite fails and funny moments are trending on YouTube. Here's why brands should care about this phenomenon and how they can use it in their own video marketing!...

Cocktails, Soccer and Luxury Travel are the Big Winners in Sponsored Video

Carla MarshallAugust 2, 2018

Summer cocktails, soccer, and a glimpse into luxury travel generated the most sponsored video views across Facebook and YouTube this week. Check out the latest Global Sponsored Video Leaderboard from Tubular to get the latest insights....

How TV Networks Can Utilize the Room Tours Trend in Their Digital Video Strategies

Bree BrouwerAugust 1, 2018

The "room tours" trend has been one of the most-watched types of content on YouTube in 2018. Here's how brands, and in particular TV networks, can use this trend in their digital video efforts!...

Delicious Deal: Food-Based Sponsored Videos Order Up Millions of Views

Bree BrouwerJuly 27, 2018

For the week of July 15, the majority of the most-viewed sponsored videos all had to do with one delicious thing: food. Check out which brands and publishers landed on this week's chart!...

How the World Cup Helped These Brands Climb to the Top of the Leaderboards

Bree BrouwerJuly 27, 2018

The World Cup may be over, but it had a huge impact on the online video success of many brands and creators in June. Read on to find out who was on the sports leaderboards around the world last month!...

‘Aquaman’ Was The Most Viewed and Talked About Movie Trailer from San Diego Comic-Con

Bree BrouwerJuly 26, 2018

A huge range of movie trailers were released at San Diego Comic-Con 2018. Aquaman generated the most buzz online, but find out which others attracted millions of social video views....

Here’s Why “Street Food” and “Mukbang” Are Still Huge Video Trends to Watch

Greg JarboeJuly 26, 2018

Tubular's Q2 2018 State of Online Video Report discovered audiences on Facebook and YouTube can't get enough of "street food" videos, as well as "mukbang" (watching other people eat). Here's which creators and brands contributed to the explosive growth of these trends! ...

How Multiple Campaigns With the Same Partner Can Maximise Sponsored Video Reach

Carla MarshallJuly 21, 2018

This week's sponsored video chart highlights the brands that are working with the same partner on multiple campaigns to maximise their sponsored video reach....

Why “Sent Me” Videos are the New Unboxing Phenomenon

Greg JarboeJuly 20, 2018

Tubular's Q2 2018 State of Online Video report discovered "sent me" videos are the next big thing, comparable to the widely popular "unboxing" or "haul" trends. Read on to find out why!...

Smart Strategies Power Facebook Publishers’ Successes: Top Facebook Videos June 2018

Bree BrouwerJuly 17, 2018

Some of the top Facebook videos in June 2018 came from LADbible and UNILAD, but other publishers won views and engagement thanks to some smart video strategies. Check out Tubular's Facebook leaderboard for the month to learn how!...

World Cup and Kids’ Content Drive Millions of Channel Views: Top YouTube Channels June 2018

Bree BrouwerJuly 17, 2018

June 2018 saw lots of top YouTube channels releasing either children's programming or 2018 World Cup content; read on to find out which creators these were, as well as what other channels hit the top ten and 100 spots!...

Top 5 Takeaways from VidCon 2018

Carla MarshallJuly 8, 2018

VidCon 2018 brought together over 30,000 industry professionals, publishers and creatives to showcase the latest in content strategy, audience development, platform features and best practices. We bring you our top 5 takeaways from the event....

Brands Take to Sponsored Video to Highlight Environmental Issues

Carla MarshallJuly 8, 2018

Two of the most viewed sponsored videos in the latest leaderboard from Tubular generated millions of views by highlighting the damage that waste is having on our oceans. Find out which other brands and publishers made the chart. ...

LG Partners with PewDiePie & Ali-A to Create Millions of Extra Sponsored Video Views

Carla MarshallJune 29, 2018

LG Electronics generated over 6M sponsored video views last week from content created by gaming superstars PewDiePie and Ali-A. Find out from Tubular which other brands and publishing partners made the list of the top ten most viewed global sponsored videos....