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    THE LATEST ONLINE VIDEO INSIGHTS FROM TUBULAR

    Who Were the Most Popular YouTube Publishers of December 2017?

    Music, and entertainment-focused channels were among those with the highest view counts on YouTube in December 2017. We take a look at the most-watched YouTube channels last month, and confirm which publishers generated the most views for their video content....

    Facebook Watch Time: 15 Ways to Increase Views and Engagement

    Increasing the Watch Time of videos uploaded to Facebook is a vital goal for publishers who want to increase their share of views and engagement on the platform. We give you 15 actionable takeaways you can put in place today....

    Why Big Brands Need Sponsored Video Not Christmas TV Ads

    Sponsored video campaigns by influential content partners and publishers can make the cash register ring far more often for big brands at a significantly lower cost than yet another expensive TV ad that’s repurposed and uploaded to YouTube and Facebook....

    How-to Build Your Own Best Practices Around Social Video [Exclusive Masterclass]

    In the online video space, it can be a constant, albeit rewarding, battle to keep on top of best practices to ensure you leverage the most out of your programming and distribution strategy. But with our new report, you'll learn first hand how to 'Find Your Own Best Practices' and create a strategy for success in online video. The report is full of actionable takeaways that you can put into place today!...

    Why Storytelling Needs to Be at the Heart of Your Online Video Strategy

    With over 600M devices running ad block software, the message from consumers is clear: Stop interrupting me – I don’t want to see your ads. But at the same time, consumers are constantly connected and literally have the power to make or break a brand at their fingertips.So how do you break through with video to engage with consumers? By telling them a story they can believe in....

    How to Increase Engagement on Sponsored Video Campaigns

    Sponsored video content is a form of advertising media intended to educate, entertain, and engage consumers by delivering an intentional message about a brand's product or services. But what's the secret sauce for increasing engagement on your sponsored video content?...

    How Jukin Media is Leveraging Original Video Content After Viral Success

    Jukin Media, well-known for its viral video licensing and distribution business model, has launched its own production studio and announced its intentions to delve into original content. What will that look like when the brand is so closely tied to user-generated content? ...
    Top-cross-platform-video-creators

    Top Online Video Creators Across Social: September 2017

    According to the latest online video ranking leaderboards from Tubular, Blossom, The DoDo, VT, The LADbIble, and UNILAD were some of the top video creators across the big social video platforms in September 2017....

    Gaming and Entertainment Rule the Sponsored Video World

    Thanks to Tubular’s latest Sponsored Video Marketing Report, we know views on sponsored video content are sky-rocketing. But what genres of content get the most attention from viewers? And what topics are sponsors most interested in investing in?...

    Video Trends: Why Sponsored Content is the Future of Digital Advertising

    Today, millions of video are being consumed via social networks, and owned and operated websites. But the proliferation of ad-blocking software, as well as the disruption of traditional methods of advertising, pose a real threat to brands, publishers, and media buying agencies. But, sponsored video is the fastest growing vertical in digital advertising today and could be the answer to reaching as much of the target audience as possible....